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9.5

Spot Score

Klaviyo - Marketing Automation Software

Klaviyo Reviews in June 2026: User Ratings, Pros & Cons

Effortless automation for successful marketing.

4.79

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Klaviyo offers custom pricing plan

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Klaviyo Reviews & Ratings

4.79

Excellent

Based on 708 ratings & 708 reviews

Rating Distribution

Excellent

(634)

Very Good

(58)

Good

(5)

Poor

(0)

Terible

(11)

Spotsaas Editor’s POV

Klaviyo continues to solidify its position as a powerhouse for email and SMS marketing, especially for eCommerce businesses. With its intuitive interface and robust feature set, even those with minimal tech experience can effectively create sophisticated campaigns and automation flows. Its seamless integrations with platforms like Shopify and BigCommerce simplify ...Read more

Klaviyo pros and cons

  • Exceptional customer support, consistently praised for responsiveness, patience, and thorough guidance, even for complex issues.

  • Smooth onboarding experience, making platform transitions and initial setups effortless for users, including businesses with limited tech resources.

  • Easy-to-use interface with user-friendly features, making it accessible even for non-technical users.

  • Powerful email and SMS automation capabilities that enhance marketing efforts with personalized workflows and detailed audience segmentation.

  • Initial learning curve for users transitioning from previous email marketing platforms due to feature richness and platform differences.

  • Occasionally high-pressure tactics from the sales team during sign-up phases, causing some discomfort.

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Showing 291-300 out of 708

AU

Anonymous User

03/18/22

5 out of 5

"Easy to use platform."

What do you like best about Klaviyo? Their platform is easy to learn and their customer support chat is always helpful if there are issues. What do you dislike about Klaviyo?

CR

Christopher R

03/16/22

5 out of 5

"Pet Biz"

What do you like best about Klaviyo? Easy to send email marketing with and track sales. The dashboard is easy to use and effective. What do you dislike about Klaviyo?

AU

Anonymous User

03/08/22

5 out of 5

"Klayivo is the gold standard for email marketing"

What do you like best about Klaviyo? The sheer power of customization and delivery is unmatched. What do you dislike about Klaviyo?

EM

Emily Miethner

03/07/22

5 out of 5

The Best ESP for eComm + a Great Team

Klaviyo is not just a great product that has changed our eCommerce business for the better, but it has incredible people on its team who are very passionate about helping your business succeed. I wouldn't recommend any other ESP for eComm.

AU

Anonymous User

03/04/22

5 out of 5

"Love to use Klaviyo"

What do you like best about Klaviyo? It's easy to use, and has lots of templates. I love that I can set up automations for both SMS and email marketing to recover abandoned cart sales and get new visitors to buy. And it has a free plan

PB

Peter B

03/03/22

5 out of 5

"Excellent product"

What do you like best about Klaviyo? I love the ability for us to easily connect Klaviyo with Facebook and Shopify. What do you dislike about Klaviyo?

CH

Chris H

03/03/22

5 out of 5

"Great experience"

What do you like best about Klaviyo? Being able to segment audiences is definitely the best feature What do you dislike about Klaviyo?

JK

jessica k

03/02/22

5 out of 5

"Easy to use, & serious results"

What do you like best about Klaviyo? The flows. I am a very small business and do EVERYTHING myself..so to have this automation is perfection.

EH

Emily H

03/01/22

5 out of 5

"Automations Make The Most Of Klaviyo's Offering"

What do you like best about Klaviyo? I love that Klaviyo integrates with Shopify so well. Because of this, I can trigger so many automations that drive revenue for my clients. I also love all of that data that Klaviyo can pull - sometime's its better than Shopify!

DB

Daniel B

03/01/22

5 out of 5

"Easy to Use and Great Marketing Tool!"

What do you like best about Klaviyo? Klayvio is linked to my website so that all of my contacts go straight into the software. It is so easy to send out email campaigns with wonderful results! Anyone can use it!

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].