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9.5

Spot Score

Klaviyo - Marketing Automation Software

Klaviyo Reviews in June 2026: User Ratings, Pros & Cons

Effortless automation for successful marketing.

4.79

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Klaviyo offers custom pricing plan

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Klaviyo Reviews & Ratings

4.79

Excellent

Based on 708 ratings & 708 reviews

Rating Distribution

Excellent

(634)

Very Good

(58)

Good

(5)

Poor

(0)

Terible

(11)

Spotsaas Editor’s POV

Klaviyo continues to solidify its position as a powerhouse for email and SMS marketing, especially for eCommerce businesses. With its intuitive interface and robust feature set, even those with minimal tech experience can effectively create sophisticated campaigns and automation flows. Its seamless integrations with platforms like Shopify and BigCommerce simplify ...Read more

Klaviyo pros and cons

  • Exceptional customer support, consistently praised for responsiveness, patience, and thorough guidance, even for complex issues.

  • Smooth onboarding experience, making platform transitions and initial setups effortless for users, including businesses with limited tech resources.

  • Easy-to-use interface with user-friendly features, making it accessible even for non-technical users.

  • Powerful email and SMS automation capabilities that enhance marketing efforts with personalized workflows and detailed audience segmentation.

  • Initial learning curve for users transitioning from previous email marketing platforms due to feature richness and platform differences.

  • Occasionally high-pressure tactics from the sales team during sign-up phases, causing some discomfort.

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Showing 281-290 out of 708

LA

Louise Agri

05/03/22

5 out of 5

Nice experience

very nice experience, the team is responsive and professional

AU

Anonymous User

05/02/22

5 out of 5

"Easy to use and lots of knowledge sharing"

What do you like best about Klaviyo? I like that the platform is easy to use and my dashboard looks clean and uncluttered. Menus are navigatable and make sense. I also like all the classes and webinars they host, makes me feel like a pro even tho I'm def not.

B

BLB

04/27/22

5 out of 5

Helpful

There are some things to get used to if you are new to using Klaviyo, but the support agents give nice detailed responses and try to answer all your questions.

K

Kevin

04/25/22

5 out of 5

Easy company to work with

Easy company to work with. Works perfectly with BigCommerce

AU

Anonymous User

04/22/22

5 out of 5

"Marketing email campaigns done easily"

What do you like best about Klaviyo? The thing that is most useful for us with klaviyo is that we are able to maintain list based data rather than just pure emails. This enables us to do more with data and reach wider audience

DP

Dipak P

04/21/22

5 out of 5

"One of the best marketing automation tool in market"

What do you like best about Klaviyo? Very good customer support, Awesome thought-out app user interface, and very helpful automation which anyone can set up easily. you can easily integrate Klaviyo with any website like Bigcommerce, Shopify, Magento WordPress, etc.

AU

Anonymous User

04/19/22

5 out of 5

"I am the manager of our email marketing system. I am in this everyday"

What do you like best about Klaviyo? I like how directly I am able to see our marketing effects or sales goals What do you dislike about Klaviyo?

AV

Ali V

04/15/22

5 out of 5

"Love Klav!"

What do you like best about Klaviyo? I love the ability to have so many different audiences created and easily editable. Our company heavily uses flows as well and it's been a dream!

AU

Anonymous User

04/03/22

5 out of 5

"The premiere email app"

What do you like best about Klaviyo? I like that Klaviyo can do everything email. They have great automations. You can run campaigns. What I love most is the analytics of Klaviyo. Lastly they have tons of integrations.

AM

Ali M

03/29/22

5 out of 5

"LOVE Klaviyo"

What do you like best about Klaviyo? Our dedicated CSM, Katelyn, is great. Plus their UI is very easy to use. What do you dislike about Klaviyo?

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].