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9.5

Spot Score

Klaviyo - Marketing Automation Software

Klaviyo Reviews in June 2026: User Ratings, Pros & Cons

Effortless automation for successful marketing.

4.4

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Klaviyo offers custom pricing plan

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Klaviyo Reviews & Ratings

4.4

Very Good

Based on 1985 ratings & 704 reviews

Rating Distribution

Excellent

(630)

Very Good

(58)

Good

(5)

Poor

(0)

Terible

(11)

Spotsaas Editor’s POV

Klaviyo continues to solidify its position as a powerhouse for email and SMS marketing, especially for eCommerce businesses. With its intuitive interface and robust feature set, even those with minimal tech experience can effectively create sophisticated campaigns and automation flows. Its seamless integrations with platforms like Shopify and BigCommerce simplify ...Read more

Klaviyo pros and cons

  • Exceptional customer support, consistently praised for responsiveness, patience, and thorough guidance, even for complex issues.

  • Smooth onboarding experience, making platform transitions and initial setups effortless for users, including businesses with limited tech resources.

  • Easy-to-use interface with user-friendly features, making it accessible even for non-technical users.

  • Powerful email and SMS automation capabilities that enhance marketing efforts with personalized workflows and detailed audience segmentation.

  • Initial learning curve for users transitioning from previous email marketing platforms due to feature richness and platform differences.

  • Occasionally high-pressure tactics from the sales team during sign-up phases, causing some discomfort.

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Showing 191-200 out of 704

CH

Chelsea H

08/16/22

5 out of 5

"Love Klaviyo!"

What do you like best about Klaviyo? I've used Klaviyo for 6+ years now, and it is such a great platform! From already set up trigger email flows, to their customizable email templates, it's a super easy platform to use whether you're a beginner into Marketing, or advanced.

CH

Casey H

08/16/22

5 out of 5

"Email Marketing"

What do you like best about Klaviyo? I love how organized and user-friendly Klaviyo is. The temples are so easy to use. Once it's set up, campaigns can be made in minutes.

CH

Casey H

08/16/22

5 out of 5

"Email Marketing"

What do you like best about Klaviyo? I love how organized and user-friendly Klaviyo is. The temples are so easy to use. Once it's set up, campaigns can be made in minutes.

AU

Anonymous User

08/16/22

5 out of 5

"I've used Klaviyo for 3 years and love it."

What do you like best about Klaviyo? The segmentation, personalization & flows are very helpful. What do you dislike about Klaviyo?

CH

Chelsea H

08/16/22

5 out of 5

"Love Klaviyo!"

What do you like best about Klaviyo? I've used Klaviyo for 6+ years now, and it is such a great platform! From already set up trigger email flows, to their customizable email templates, it's a super easy platform to use whether you're a beginner into Marketing, or advanced.

MM

Mohamed M

08/16/22

5 out of 5

"I like how easy it is to use"

What do you like best about Klaviyo? The auto-flows are super simple to set up What do you dislike about Klaviyo?

AU

Anonymous User

08/16/22

5 out of 5

"Great tool for Shopify"

What do you like best about Klaviyo? I really like how intuitive is to use Klaviyo for our Shopify store. What do you dislike about Klaviyo?

AK

Agnieszka K

08/16/22

5 out of 5

"Great email and CRM tool for any e-commerce"

What do you like best about Klaviyo? I have been using klaviyo with a number of clients across different e-commerce based industries and I am impressed how intuitive and well integrated it is with Shopify and woocommerce! It offers a really complex and detailed segmentation, easy to set up funnels and lead nurturing and gives a great detail of information in its analytics

AU

Anonymous User

08/16/22

5 out of 5

"Wonderful email marketing platform - just wish it was more designer friendly"

What do you like best about Klaviyo? I like the flow charts best - the templates are also very thought out. What do you dislike about Klaviyo?

AU

Anonymous User

08/16/22

5 out of 5

"We have used many email marketing platforms and by far Klaviyo is the most robust."

What do you like best about Klaviyo? Klaviyo automates flows, keeps track of metrics and actual revenue attributed to flows and campaigns. What do you dislike about Klaviyo?

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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