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Kissmetrics - Web Analytics Software

Kissmetrics Reviews in August 2026: User Ratings, Pros & Cons

Unlock insights and drive growth with Kissmetrics.

4.2

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Kissmetrics offers custom pricing plan

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Kissmetrics Reviews & Ratings

4.2

Very Good

Based on 284 ratings & 220 reviews

Are you using Kissmetrics?

Rating Distribution

Excellent

(112)

Very Good

(84)

Good

(24)

Poor

(0)

Terrible

(0)

Spotsaas Editor’s POV

Kissmetrics tracks individual user journeys from first visit to conversion, which works well for SaaS and e-commerce teams focused on customer behavior analysis. Before shortlisting, verify that the platform's event tracking matches your data schema—Kissmetrics requires manual event setup, so confirm your team can define and implement custom events without ...Read more

Kissmetrics pros and cons

  • Tracks customer behavior in detail and surfaces data to support decision-making.

  • Clean interface with easy navigation.

  • Customer support team is attentive and responsive.

  • Advanced metrics and reports for tracking and analyzing data.

  • Graphical outputs and visualization options are limited.

  • Some users find the platform complex, especially for small businesses.

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Showing 201-210 out of 220

GB

Gareth B

12/16/14

4.5 out of 5

"Brings the focus back to your users"

What do you like best about Kissmetrics? Really like the well thought out back end and the way tracking is handled is simple once you 'get' the paradigm of collecting properties of users.

AU

Anonymous User

12/16/14

4.5 out of 5

"Critical piece of our business metrics"

What do you like best about Kissmetrics? KissMetrics allows us to track the information that is important to our business rather than shoehorning us into someone else's paradigm. It is an absolutely vital tool for tracking our business and marketing health.

AU

Anonymous User

12/15/14

4.5 out of 5

"KISSmetrics is an absolute must for data driven decision making"

What do you like best about Kissmetrics? The very simple to use interfaces allow us to create amazing reports within seconds. Literally. What do you dislike about Kissmetrics?

JG

JD G

12/15/14

4.5 out of 5

"An incredibly powrful platform, but the support team makes it easy to get going"

What do you like best about Kissmetrics? As the business owner who needs the metrics, not the one setting up the software integration with KM, I appreciate how available and responsive the support team is with the on-boarding support they provide. It saved my team time and cycles, and knowing how to use KM increases the value they provide to our clients.

VS

Victor S

12/15/14

4.5 out of 5

"Great and intuitive analytics easy to use"

What do you like best about Kissmetrics? The easy and friendly user interface of the overall website. Also the support is great every time you have a question. What do you dislike about Kissmetrics?

AU

Anonymous User

12/15/14

4.5 out of 5

"Great way to grab analytical insights from a user-centric view"

What do you like best about Kissmetrics? Because it's anchored by users, I can find insights that simply isn't possible by other services like Google Analytics (which is anchored on pageviews).

PG

Pedro G

12/15/14

4.5 out of 5

"Great User Insight"

What do you like best about Kissmetrics? The option we have to view information as a whole or drilled down to the individual user. We utilize it to mainly to see activity for very specific items and which of our subscribers are either performing those tasks or looking at that content. The Power Reports are really powerful in allowing us to pull in multiple metrics to analyze.

CB

Christopher B

12/15/14

3.5 out of 5

"KISSmetrics is awesome!"

What do you like best about Kissmetrics? It's the only tool that I haven't had to customize to the nth degree that connects the actions of people from our website to our product. This means I understand what people did/are doing on my website as well as what they did/are doing in my product.

AU

Anonymous User

12/15/14

4.5 out of 5

"One of the best analytical tools I have used"

What do you like best about Kissmetrics? The best thing about Kiss Metrics is its ability to track end to end customer journey as well as the ability to track offline conventions.

AU

Anonymous User

12/15/14

4.5 out of 5

"If you want to track the people on your site, Kissmetrics is the tool you need"

What do you like best about Kissmetrics? I love that Kissmetrics gives me the ability to understand what people are doing on my site. From understanding the difference between fly-by-night trial customers versus the deep and frequent engagement of my paying subscribers, I can understand what's working on my site and tweak programs to attract the best audience.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].