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8.8

SpotScore

Kissmetrics - Web Analytics Software

Kissmetrics Reviews in July 2026: User Ratings, Pros & Cons

Unlock insights and drive growth with Kissmetrics.

4.2

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Kissmetrics offers custom pricing plan

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Kissmetrics Reviews & Ratings

4.2

Very Good

Based on 284 ratings & 220 reviews

Are you using Kissmetrics?

Rating Distribution

Excellent

(112)

Very Good

(84)

Good

(24)

Poor

(0)

Terrible

(0)

Spotsaas Editor’s POV

Kissmetrics tracks individual user journeys from first visit to conversion, which works well for SaaS and e-commerce teams focused on customer behavior analysis. Before shortlisting, verify that the platform's event tracking matches your data schema—Kissmetrics requires manual event setup, so confirm your team can define and implement custom events without ...Read more

Kissmetrics pros and cons

  • Tracks customer behavior in detail and surfaces data to support decision-making.

  • Clean interface with easy navigation.

  • Customer support team is attentive and responsive.

  • Advanced metrics and reports for tracking and analyzing data.

  • Graphical outputs and visualization options are limited.

  • Some users find the platform complex, especially for small businesses.

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Showing 121-130 out of 220

AU

Anonymous User

08/17/17

4 out of 5

"Powerful tool with a great support team"

What do you like best about Kissmetrics? The support team is Kissmetrics' best quality. Whenever I have a question I want to answer, I'll email my account manager and he'll help me build the right reports. It's like having an extra analytics expert on our team.

JJ

Javier J. H

07/30/17

3 out of 5

"Great data frustrating service"

What do you like best about Kissmetrics? The amount of data and options are amazing. Really powerful tool. This without a doubt the best feature about Kiss Metrics.

JJ

Javier J. H

07/30/17

3 out of 5

"Great data frustrating service"

What do you like best about Kissmetrics? The amount of data and options are amazing. Really powerful tool. This without a doubt the best feature about Kiss Metrics.

KL

Kevin L

12/20/16

5 out of 5

"Actionable analytics specific to your business goals... not everyone's"

What do you like best about Kissmetrics? In a world flooded with analytics tools and dashboards nobody seems to focus on the value of simplicity and the usefulness of defining your own specific web-based business goals. KISSmetrics is not a flood of information, it's quite the opposite: a no bullshit tool that will uncover the honest truth about the results of the your marketing campaigns.

AU

Anonymous User

11/11/16

3.5 out of 5

"Initially using KM for AB testing data/analytics."

What do you like best about Kissmetrics? I like the ability to report on AB tests we are running within our product, and the responsiveness by the Support & Product teams.

AU

Anonymous User

11/11/16

3.5 out of 5

"Initially using KM for AB testing data/analytics."

What do you like best about Kissmetrics? I like the ability to report on AB tests we are running within our product, and the responsiveness by the Support & Product teams.

BH

Braden H

11/10/16

4.5 out of 5

"Great tool to keep track of website analytics. Use it every day."

What do you like best about Kissmetrics? I love the fact that Kissmetrics allows me to track the full funnel. It allows me to make great decisions around what to do next to optimize my site. I also love the filtering to only look at data that's applicable to my use case.

DN

Duc N

11/01/16

4.5 out of 5

"Very easy to use engagement analytics platform"

What do you like best about Kissmetrics? The reporting capabilities of Kissmetrics is better than most of the other tools out there. Adding conditions and filters couldn't be easier and the reports that are generated are very thorough and straightforward.

AM

Austin M

08/23/16

5 out of 5

"The stickiest analytics platform in the game "

What do you like best about Kissmetrics? In the world of software, you always strive to be sticky. You want your customers to dread a world without your product.

AM

Austin M

08/23/16

5 out of 5

"The stickiest analytics platform in the game "

What do you like best about Kissmetrics? In the world of software, you always strive to be sticky. You want your customers to dread a world without your product.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].