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8.8

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Kissmetrics - Web Analytics Software

Kissmetrics Reviews in May 2025: User Ratings, Pros & Cons

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4.2

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Kissmetrics Reviews & Ratings

4.2

Very Good

Based on 284 ratings & 220 reviews

Rating Distribution

Excellent

(112)

Very Good

(84)

Good

(24)

Poor

(0)

Terible

(0)

Expert's Review

Kissmetrics has proven to be an invaluable tool for organizations looking to gain deep insights into customer behavior and data analytics. Users appreciate its ability to track individual user interactions, providing a comprehensive view from first visit to conversion. The platform's robust analytics and visualization options enable informed decision-making based ...Read more

Kissmetrics pros and cons

  • Provides detailed analytics and insights on customer behavior, helping in decision-making.

  • User-friendly interface with easy navigation and intuitive features.

  • Excellent customer support that is attentive and responsive to user needs.

  • Offers advanced metrics and reports for tracking and analyzing data effectively.

  • Graphical outputs and visualization options are limited.

  • Some users find the platform complex and intricate, especially for small businesses.

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Showing 91-100 out of 220

JC

Jason C

09/20/17

5 out of 5

"Excellent person-based analytics solution"

What do you like best about Kissmetrics? I love how Kissmetrics goes beyond what we can do with the usual analytical tools and helps our customers to build profiles around individual users and the actions they take. This is hugely valuable information that our customers can then use to feed their marketing systems.

AU

Anonymous User

09/20/17

5 out of 5

"Excellent platform"

What do you like best about Kissmetrics? A great modern design providing easy access to advanced features for building complex reports. Much easier to craft a detailed report than in Google Analytics and provides excellent summaries for the user flow through various features on the site being tracked.

MW

Micaela W

09/20/17

5 out of 5

"Great product that is always being updated"

What do you like best about Kissmetrics? The product is very simple. It gives me the data I want and is fairly fast at doing so! It has a wide range of what it can do and analyze - which is nice. Across the business we use it for alot of different things between A/B testing and population analysis.

TD

Thomas D R

09/20/17

5 out of 5

"The best data tracking tool and unrivalled customer support!"

What do you like best about Kissmetrics? I thoroughly enjoy the webinars hosted by Thue on Thursdays, these have opened up new areas of research and improved our optimisation processes.

HP

HIMANSHU P

09/20/17

5 out of 5

"Awesome Product. Must have for growing business"

What do you like best about Kissmetrics? Nice Reporting Platform. Ability to uniquely identify a visitor. Constant effort to further improve the product with a new useful feature to further improve the analysis.

AU

Anonymous User

09/20/17

5 out of 5

"Must-have solution for cross-platform service"

What do you like best about Kissmetrics? We have Saas type service, cross-platform like web, two apps for iOS and Android. KM is the best solution for user-base tracking for us.

AU

Anonymous User

09/20/17

4.5 out of 5

"Great user friendly analytics tool"

What do you like best about Kissmetrics? Attribution modeling is better and accurate than Google Analytics. What do you dislike about Kissmetrics?

DF

Dave F

09/20/17

4.5 out of 5

"Great insights, long on-boarding, but worth the effort"

What do you like best about Kissmetrics? The Funnel & Activity reports are by far the most useful. The Metrics feature is useful in its simplicity. I've also come to rely on People Search when troubleshooting non-related business issues.

AT

Aaron T

09/20/17

4.5 out of 5

"Took months to get approval, but was worth the wait"

What do you like best about Kissmetrics? The data--it is everything I wanted and more! The funnel report is worth the cost (for us at least) alone! I also have to do a shout out to the Kissmetric team--everyone that I have worked with has been extremely knowledgeable and helpful. I can't recommend the support team at KM enough!

AU

Anonymous User

09/20/17

4.5 out of 5

"We use Kissmetrics to track usage on our site"

What do you like best about Kissmetrics? It's so easy and user friendly to go through and breakout segments to look at What do you dislike about Kissmetrics?

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].