9.2
SpotScore
iZooto Review: Is It The Right Push Notification Software For Your Team?
Best for SMB teams · Mid-market · Enterprise
Free Trial & Free Plan Available
GDPRStarts from $25 / Month, also offers free forever plan
VM printers
Adidas
Times Internet
Movistar
TencentTrusted by teams including VM printers
Overview
Pricing
Features
Buyer feedback
Alternatives
Customers
Media
Security & Compliance
Support
FAQ
Blogs
Spotsaas Analysis for iZooto
iZooto at 4.5/5 from 214 reviews and SpotScore 9.2 serves content marketers and digital marketing teams in small to medium-sized businesses that need to send web push notifications at scale. The platform handles notification creation, targeting, and delivery without requiring technical setup. A key limitation is the 60-day payment release cycle, which delays cash flow for some users, and the feature set can overwhelm new users without structured onboarding.
Push notification software enables marketers to drive traffic and re-engage visitors through browser-based messages. The primary workflow replaced is manual email list management, with push notifications reaching users faster and at higher open rates than email.
Quick picks:
What is iZooto?
iZooto is a push notification and audience engagement platform built for publishers, news sites, and bloggers. It delivers web push notifications, in-app alerts, and Messenger notifications, and includes a News Hub and tools to convert AMP visitors into subscribers. The platform serves over 15,000 publishers and distributes more than 300 billion notifications per month.
Pricing
Starts from $25 / Month
Free Trial available
Best For
Suited for solo users, small teams, SMBs, and enterprise
Security & Compliance
GDPRData residency:Global
iZooto Software Demo
iZooto was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.
Who should consider iZooto
- Use cases
- Publishers, News websites, Bloggers
- Team types
- Content marketers, Audience engagement managers
- Company size
- Small Business, Medium Business
- Workflow style
- Flexible and configurable
- Setup complexity
- Medium
Why teams choose iZooto
Simplifies pushing web notifications with an easy and efficient process
Excellent customer support and account management
Powerful targeted notification tools that improve audience engagement and drive web traffic
Is iZooto right for you?
Best push notification platform for publishers and content-driven websites.
Choose iZooto if
- You are a publisher, news website, or blogger needing targeted audience engagement.
- You want seamless integration with WooCommerce for e-commerce linked notifications.
- You require powerful, customizable web and app push notification tools with strong customer support.
Consider alternatives if
- Your business needs immediate payment release cycles to maintain cash flow.
- You require extensive app integrations beyond the limited marketplace options available.
What buyers should know before shortlisting iZooto
iZooto has garnered consistent praise over the past 12 months for its powerful push notification capabilities and user-friendly interface. Users appreciate its seamless integration with platforms like WooCommerce, making it easy to set up campaigns and drive traffic effectively.
The tool is lauded for its ability to reach a wide audience and provide valuable audience insights for content distribution. Despite its many strengths, some users have pointed out minor drawbacks such as delayed payment processing and occasional customer service issues.
However, these criticisms are overshadowed by the overwhelmingly positive feedback on iZooto's effectiveness in improving audience engagement, generating revenue, and offering customizable features like Playbooks. Overall, iZooto stands out as a highly recommended push notification tool with a solid track record of helping businesses enhance their marketing strategies and maximize user reach.
Its innovative approach and various targeting capabilities make it a valuable asset for any organization looking to boost its online presence and drive conversions.
iZooto pros and cons
- iZooto pros
Simplifies pushing web notifications with an easy and efficient process
Excellent customer support and account management
Powerful targeted notification tools that improve audience engagement and drive web traffic
- iZooto cons
Payment release cycle of 60 days can affect immediate cash flow
Complexity due to richness of features and customizations without sufficient newcomer support
Ready to try it?
Get started with iZooto
Start your free trial — no credit card required.
Still comparing?
See how it stacks up
Compare iZooto side-by-side with top Push Notification Software alternatives.
What is the pricing of iZooto?
iZooto Pricing Plans
Monetization (For Publishers)
Number of Websites: 20
Number of Campaigns: 10 Campaigns/day
Ready To Use Subscription Templates
CTA Buttons
Notification Expiry
Show more +
Engage (For Publishers)
$85
/Month
Upto 30,000 Subscribers
Number of Websites: 5
Number of Campaigns: Unlimited
Ready To Use Subscription Templates
CTA Buttons
Show more +
Basic (For E-commerce)
Number of Websites: 1
Number of Notifications: Unlimited
Ready To Use Subscription Templates
CTA Buttons
Notification Expiry
Show more +
Essential (For E-commerce)
$25
/Month
Number of Websites: 3
Includes Basic plan, plus
Image on Notification
Remove iZooto Branding
Scheduling
Show more +
Weighing your options?
Not sure if iZooto fits your budget?
iZooto reviews and ratings
Buyer sentiment
Overall positive sentiment with praise for ease of use, powerful targeting, and strong customer support, tempered by concerns about payment delays and feature complexity.
What buyers like
- Ease of use
- Customer support
- Targeted notifications
Common complaints
- Payment release delays
- Complexity for new users
Are you using iZooto?
What users are saying
AU
Anonymous User
01/23/23
"Amazing tool for push notification !!"
What do you like best about iZooto? Data segregation system is amazing for running campaign What do you dislike about iZooto?
VK
Vikas Kumar
12/19/21
Using iZooto push notification monetization service!
I have been using izooto to monetize my project. Their push notification monetization feature is excellent! I have had a great experience with them so ...
Read more
AU
Anonymous User
10/22/21
"onestop solutions for all ur web push needs"
What do you like best about iZooto? pushing web notifications wasn't such easy b4 izooto. its kinda plug and play... and wait for magic to happen What ...
Read more
AK
Aditya K
06/24/21
"Highly recommended Push notification tool"
What do you like best about iZooto? iZooto provides us a vast optimization as per our requirement. From making segments as per the audience insights ...
Read more
AU
Anonymous User
01/12/21
"A really reliable and flexible push service"
What do you like best about iZooto? We use it since a year without issues. The support is very responsive, the installation easy, there are lot of ...
Read more
AU
Anonymous User
11/23/20
"Izooto Review - Malay Mail, Cincai News, Projek MM"
What do you like best about iZooto? - The interface is direct and user-friendly - Helps to reach a wider range of audiences What do you dislike about ...
Read more
- See if iZooto fits your business
- Real pricing — no sales pressure
- A demo or quick answers, your call
Step 1 of 4
How big is your team?
We tailor recommendations to companies your size.
What are the features of iZooto?
A/B testing, also known as split testing, is a marketing experiment in which you divide your audience to test various campaign versions and…
The strategy of collecting data from social media sites and blogs and assessing that data to make business decisions is referred to as socia…
A push notification is a message sent to a customer's mobile device by an application. Customers who have downloaded your mobile app and opt…
The critical term in Notification Scheduling is "scheduling" – this is a very new concept! When a push notification is planned, such as "Tak…
RSS stands for "Really Simple Syndication," and it's exactly what it sounds like: a mechanism for you to syndicate your material to other we…
Reporting provides complete visibility of the project and a clear grasp of what has to be done to the on-site personnel. The reporting proce…
Segmentation is dividing a market into separate consumer groups with comparable characteristics. It's an integral aspect of any customer str…
Targeted notifications are sent to specified groups of subscribers. A subscriber collects input that is tailored to their preferences and re…
Visual notifications are a non-intrusive and ethical technique to transmit mass messaging: Visual alerts are an opt-in service, which means…
Notifications transmitted to a user's desktop or mobile web browser are web notifications. Depending on the operating system, these are aler…
Workflow configuration comprises of various configuration elements of objects that are essential for automating processes, or "building bloc…
iZooto security and data handling
Key compliance certifications and security features for IT and security teams evaluating iZooto.
Certifications
Developer & data
Alternatives to iZooto
iZooto Customers
VM printers
Adidas
Times Internet
Movistar
Tencent
CNN
The Independent
Kole Imports
Sofrep
Yallakora
Smart Parenting
Inside Nova
Thairath Online
iZooto Support Options
Frequently Asked Questions About iZooto
Common questions buyers ask before choosing iZooto.
iZooto is a Push Notification Software. iZooto offers Targeted Notification, Notification Scheduling, Visual Notification, Web Notification, Mobile Notification and many more functionalities.
iZooto is a strong fit if: You are a publisher, news website, or blogger needing targeted audience engagement.; You want seamless integration with WooCommerce for e-commerce linked notifications.. Consider alternatives if: Your business needs immediate payment release cycles to maintain cash flow.; You require extensive app integrations beyond the limited marketplace options available..
Buyers commonly note the following limitations of iZooto: Payment release cycle of 60 days can affect immediate cash flow; Complexity due to richness of features and customizations without sufficient newcomer support; Limited selection of apps and connectors in the marketplace.
Some top alternatives to iZooto includes VWO Engage, PushAd, NotifyVisitors, PushBots and Notificationpro.
iZooto offers Free Trial, Freemium, Subscription, Quotation Based pricing models
The starting price of iZooto is $25/Month
Ready to try it?
Get started with iZooto
Start your free trial — no credit card required.
About the reviewer
Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].