Hotjar Reviews in July 2025: User Ratings, Pros & Cons

Great tool to gain insight into your customer's behaviour

What do you like best? Hotjar is easy to implement (directly or via GTM), set up and use. Definite pros: heatmap, visual presentation of data, and recording function. It's a very versatile tool that have use for multiple departments withing the company. What do you dislike? No support for native apps. No other drawbacks really. What problems are you solving with the product? What benefits have you realized? Hotjar proven to be invaluable tool not just for customer behavior ...

Good product but not as good as others

What do you like best? Look, it gives you the insights you need related to heatmapping and scroll mapping, surveys and recordings What do you dislike? I don't think it's UI is as clean as CrazyEgg or InspectLet Recommendations to others considering the product Make the UI easier to use What business problems are you solving with the product? What benefits have you realized? CRO

Good product but not as good as others

What do you like best? Look, it gives you the insights you need related to heatmapping and scroll mapping, surveys and recordings What do you dislike? I don't think it's UI is as clean as CrazyEgg or InspectLet Recommendations to others considering the product: Make the UI easier to use What problems are you solving with the product? What benefits have you realized? CRO

Everything a small-to-midsize business would need for user tracking

What do you like best? The visitor recording feature works great and reviewing the sessions is great with the speed and gap control tools. Leaving notes in each session is handy, too, when sharing with team members. What do you dislike? That the session recordings don't automatically continue once the quote for the tracking is met. This requires us to have to login regularly to make sure it's recording since only one notification email is sent when the quota is met. ...

Everything a small-to-midsize business would need for user tracking

What do you like best? The visitor recording feature works great and reviewing the sessions is great with the speed and gap control tools. Leaving notes in each session is handy, too, when sharing with team members. What do you dislike? That the session recordings don't automatically continue once the quote for the tracking is met. This requires us to have to login regularly to make sure it's recording since only one notification email is sent when the quota is met. Recommendations ...

Great Tool for Evaluating What's Working on Your Website

What do you like best? HotJar is affordable (at least for business with relatively low traffic, easy to use and setup, and offers high quality functionality. When we redesigned our site, it allowed us to see where users were having trouble and what content interested them most, so we could give those items prime real estate. What do you dislike? HotJar recently began suppressing all data entered into form fields from its video recordings, which has taken away from the conclusions we ...

Great Tool for Evaluating What's Working on Your Website

What do you like best? HotJar is affordable (at least for business with relatively low traffic), easy to use and setup, and offers high quality functionality. When we redesigned our site, it allowed us to see where users were having trouble and what content interested them most, so we could give those items prime real estate. What do you dislike? HotJar recently began suppressing all data entered into form fields from its video recordings, which has taken away from the conclusions ...

Hotjar is a useful tool

What do you like best? It's really easy to set up recordings and tests. Being able to compare your heatmaps and recordings to collect useful data is extremely easy. What do you dislike? With the amount of recordings that happen, it's pretty difficult to evaluate the effectiveness of the UI. It's hard to get started to classify recordings and understand the WHY behind something not working. Recommendations to others considering the product Use this in conjunction with other software ...

Hotjar is a useful tool

What do you like best? It's really easy to set up recordings and tests. Being able to compare your heatmaps and recordings to collect useful data is extremely easy. What do you dislike? With the amount of recordings that happen, it's pretty difficult to evaluate the effectiveness of the UI. It's hard to get started to classify recordings and understand the WHY behind something not working. Recommendations to others considering the product: Use this in conjunction with other ...

Great product and on boarding experience

What do you like best? Ease of use and the ability to see scroll, movement as well as clicks What do you dislike? Cannot separate out new from repeat visitors What business problems are you solving with the product? What benefits have you realized? To see where users are clicking on our web site to inform better design. We've already made changes based on learnings and we've only been using hotjar for a couple weeks.