Hootsuite Reviews in August 2026: User Ratings, Pros & Cons

"Social Media Workhorse with Uninspired Roadmap"

What do you like best about Hootsuite? Hootsuite has always been my social media management go-to, with its multi-column design being an industry standard. For corporate solutions it provides the tools needed to be successful and bring strong analysis to messaging. What do you dislike about Hootsuite? When compared to some competitors, Hootsuite is showing its age in function and UI. Innovation has slowed - one wonders if this is due to reductions in force at the company. For those new ...

"Hootsuite is a good all round tool for small to enterprise sized companies"

What do you like best about Hootsuite? Ease of setting up streams. Feature release relatively regular. Has useful content suggestion tool for small companies. Analytic dashboards are comprehensive enough and useful. More paid analytic insight options would be good though. Account managers very good, supportive, offer strategy ideas and solutions. What do you dislike about Hootsuite? Not the most comprehensive out there in terms of governance, although they are addressing some of this in ...

"It's a good experience but need Hootsuite more enhancement"

What do you like best about Hootsuite? Learning and using it in customer care and engaging with the customers is straightforward. So my team can work efficiently on the tool to reply to our customer's inquiries and complaints. also, the App is a very helpful addon as I can handle the incoming while not having my laptop What do you dislike about Hootsuite? The least helpful thing, from my point of view, is the reporting and analytics metrics. Hootsuite missed a lot of performance metrics, ...

"Hootsuite"

What do you like best about Hootsuite? All in one platform where we create, schedule, publish, and manage social content across different social media channels. Aside from this, we can maximize the impact of social marketing with real-time measurement and insights across networks. What do you dislike about Hootsuite? Lots of bugs lately and some of the social media channels gets disconnected. What problems is Hootsuite solving and how is that benefiting you? It's a great help in ...

"Best Social Media Management Software!"

What do you like best about Hootsuite? Hootsuite helps ensure that all of my social media posts are well-scheduled and on track by giving me an in-depth analysis of the metrics per post. It is also helpful for us that they can provide competitor analysis which gives us a unique idea of how we can execute our social media strategies. What do you dislike about Hootsuite? The interface can still be improved to help new users become familiar with the software's features. It would be helpful if ...

"It is useful to plan your posts in advance"

What do you like best about Hootsuite? You can plan your posts in advance in one single space instead of posting natively on each platform. I like that I can go back to a certain date to review the posts. What do you dislike about Hootsuite? The fact you cannot tag individuals and you cannot upload pdfs on LinkedIn. What problems is Hootsuite solving and how is that benefiting you? Creating a social media strategy and being consistent across all platforms

"I am a big fan of Hootsuite! It is definitely an upgrade from what we were using before."

What do you like best about Hootsuite? The analytics it provides us and scheduling content. What do you dislike about Hootsuite? I don't really have much that I dislike. What problems is Hootsuite solving and how is that benefiting you? Problems it is solving is comparing our content with our competition.

"Good Social-Media-Tool for everybody"

What do you like best about Hootsuite? the best thing about Hootsuite is that everything is in one place. It's very easy to choose and use between different areas. The organization in the tool is something I can only approve of. The tool is self-explanatory and can be used directly by employees. Training was hardly necessary. The new planner also looks very appealing and is part of the editorial plan. The analytics functions are very good! The dashboards can be customized and used directly. ...

"Great Sales Process & Service"

What do you like best about Hootsuite? The people we worked with were absolutely incredible! They were ultimately the reason why we moved forward with them, as it was neck and neck with Sprout. What do you dislike about Hootsuite? We are still new to using the platform, but one of the drawbacks was that there wasn't an easy and user-friendly way to share multiple copy options for each post (this is for Amplify). What problems is Hootsuite solving and how is that benefiting you? Hootsuite is ...

"One Stop Shop for Social Media Management"

What do you like best about Hootsuite? I like that all the different functions of managing social media operations are included in one place - we can listen, publish content, pull analytics, and more. What do you dislike about Hootsuite? A lot of the additional functionality pieces are add-ons and the cost can be very expensive. There are also sometimes differences in data from what you get in Hootsuite compared to what you may get from a social media platform natively - which can cause ...