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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

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Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 871-880 out of 2517

LM

Leanne M

11/15/21

5 out of 5

"Great for tracking footprints on your website!"

What do you like best about Google Analytics? I love that you can track so many things and personalize how you want things tracked on your website or multiple sites. You can also find out how often pages and links are clicked on within that website What do you dislike about Google Analytics? Can be confusing to use at first. There's a lot of features so you have to learn and organize how to use them before you can completely utilize analytics website Recommendations to others considering ...

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AU

Anonymous User

11/14/21

3.5 out of 5

"The most used analytical tool for getting analytical data about website visitors"

What do you like best about Google Analytics? Google Analytics is, for the most part, very easy to use and gives you a lot of analytical data that you can use in your marketing efforts forexample. What do you dislike about Google Analytics? It can be a bit technical when you have to insert the HTML code on your website before Google Analytics work. And sometimes the tool gives you a notification about a specific problem and then you have to read a long article on how to fix it, which can be ...

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AU

Anonymous User

11/13/21

5 out of 5

"Excellent product!"

What do you like best about Google Analytics? Even users not well-versed in data and analytics can use this intuitively! What do you dislike about Google Analytics? Ranking quantitatively masks the rich qualitative insights What problems is Google Analytics solving and how is that benefiting you? Stack ranking employees and work products as based on user reviews aggregated

AU

Anonymous User

11/13/21

4.5 out of 5

"Google analytics review"

What do you like best about Google Analytics? It shows the status of my blog. It shows the nationalities and gender of people viewing my blog. What do you dislike about Google Analytics? I do not currently dislike anything in google analytics. I am not sure I will oppose it in the future either. What problems is Google Analytics solving and how is that benefiting you? I need to know the sources of traffic to my blog. Google Analytics provides this support and information always.

AU

Anonymous User

11/11/21

4.5 out of 5

"Google Analytics from real businesses"

What do you like best about Google Analytics? The breakdown of all the reports for different areas of the software are very user-friendly. I would be totally lost without the help of Google Analytics for my business. Party rentals has lots of statistics that need to be paid attention to. What do you dislike about Google Analytics? How often it changes rules and things. Why does this constantly have to change? It would be better for everyone if they did less changes in shorts amounts of ...

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AU

Anonymous User

11/11/21

3.5 out of 5

"All the information you need… and more!"

What do you like best about Google Analytics? It tracks and store everything that happens on your website. It gives you better information to understand your customers to make informed decisions to increase your profit. What do you dislike about Google Analytics? It has a steep learning curve and all users should be certified by google in order to benefit from it. At the end, we use only a handful of data that is useful to us, and many of the things they offer are not that useful (to ...

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JR

Jasmany R

11/10/21

3.5 out of 5

"Google Analytics bueno o malo??"

What do you like best about Google Analytics? Lo que más me gusta es que gracias a google Analytics puede uno generar pequeñas o muchas ganancias da igual sea un blog o cualquier otro servicio lo he usado y funciona What do you dislike about Google Analytics? Lo que no me gusta es que son muy exigentes a la hora de la verificación por ej la primera ves no me aceptaron por una foto que tenía mi blog cosa que creo insignificante. What problems is Google Analytics solving and how is that ...

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CF

Carlos F. S

11/10/21

5 out of 5

"Great for SEO and SEM"

What do you like best about Google Analytics? I like all the metrcia and recommendations provided. I have used it to track paid advertising through Google Ads. Additionally, I am consulting on SEO to improve positioning of keywords so I use it regularly. What do you dislike about Google Analytics? Sometimes there is a bit too much and certain KPIs are hard to track, there is a lot of technical terms that are confusing at the time you need to access them. However, home dashboard is pretty ...

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AU

Anonymous User

11/09/21

5 out of 5

"Google analytics review"

What do you like best about Google Analytics? It helps to provide good value through gamut of quantitative data. What do you dislike about Google Analytics? Dashboard looks too cluttered at times. Informative but takes time to learn What problems is Google Analytics solving and how is that benefiting you? Traffic insights, organic page analysis, content management and metrics

KC

Kasey C

11/08/21

4 out of 5

"Lots of insights, but can be confusing for beginners"

What do you like best about Google Analytics? SO much information to use to understand how leads are interacting with your website. I like how it updates in real-time and allows you to dive deep into the customer journey! What do you dislike about Google Analytics? Can be VERY confusing for the average user or small business owner who is not data-savvy. It would be beneficial to advertise a simple training on how to use this program when first starting an account! What problems is Google ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].