Google Analytics Reviews in July 2026: User Ratings, Pros & Cons

"Excellent tool for digital marketer"

What do you like best about Google Analytics? I am using google analytics more than 5 years and am using to measure traffic for websites What do you dislike about Google Analytics? nothing as such you'll great result if you'll setup proper with your site Recommendations to others considering Google Analytics: please go for it you'll enjoy it and can track each and everything What problems is Google Analytics solving and how is that benefiting you? i can see end to end reporting of my ...

"Review of Google Analytics"

What do you like best about Google Analytics? Google analytics is simple to use for the most part and is a good tool for beginners or students. It is easy to find different types of reports catered to what you are looking for! What do you dislike about Google Analytics? Nothing in particular, there are just more advanced, better, and detailed programs for analytics. I do think there are some reports that could go more in depth and it would be helpful If there was a way to get multiple ...

"Best tool to measure your numbers"

What do you like best about Google Analytics? The best part is that its free and it covers all you need to measure your websites analytics What do you dislike about Google Analytics? Nothing to dislike, its the best product in the market. What problems is Google Analytics solving and how is that benefiting you? I am measuring all the numbers across my website and app. It helps me see how my users are using my website.

"Powerful tool for any digital marketer, business owner and website owner"

What do you like best about Google Analytics? everyday I am using google analytics to track my website performance and track end to end-user activity on my webiste What do you dislike about Google Analytics? nothing as such but you need to set proper to perform all the activity Recommendations to others considering Google Analytics: go for it i am sure you'll love it and increase your marketing goal What problems is Google Analytics solving and how is that benefiting you? I am using it for ...

"Good info, wish the interface was easier to navigate"

What do you like best about Google Analytics? The data and quality of it: I use this primarily for tracking link clicks, and actions taken and GA gives great info What do you dislike about Google Analytics? The interface! I got a walk through at the start of my work but it seems like everytime I come back I forget a step because it's so packed Recommendations to others considering Google Analytics: Better/simpler interface! What problems is Google Analytics solving and how is that ...

"The best tool ever I use ."

What do you like best about Google Analytics? It helps me to make cohort reports which help to Re target old customers, tracking user from end to end and givind live reports. What do you dislike about Google Analytics? It's overkill for the majority of site owners What problems is Google Analytics solving and how is that benefiting you? It can be used to help you conquer much larger business challenges and help answer questions about my clients website. it helps me to analysing monthly visitors.

"I live in GA"

What do you like best about Google Analytics? Google Analytics gets me all the pertinent data my clients needs to see on their websites' performance ... and regular updates mean that it just keeps getting better. What do you dislike about Google Analytics? The date ranges for filtered sub-audiences aren't as long as for the general audience, so if I'm doing a six-month look-back I have to do it in pieces. There are also some anomalies with the geo function, and it doesn't do quite as good a ...

"Extensive yet confusing (sometimes)"

What do you like best about Google Analytics? It has all the data and information you want. You can compare time periods, site pages, or marketing efforts for a complete insight into your team's efforts. Makes measuring and reporting easy. What do you dislike about Google Analytics? It's a LOT of information making it difficult to grasp the complete capabilities of the platform. Learning how to navigate and use GA can be overwhelming at times. What problems is Google Analytics solving and ...

"Google Analytics is a must have for any marketing team"

What do you like best about Google Analytics? That it integrates across multiple Google systems like Tag Manager, Data Studio and Search Console What do you dislike about Google Analytics? It can be confusing to setup, especially the recently released GA4, but once you get your head around it, it's very powerful What problems is Google Analytics solving and how is that benefiting you? It helped us to keep track of all our clients data in one place, instead of running things in spreadsheets ...

"The most comprehensive web analytics tool"

What do you like best about Google Analytics? The 5 features of Google Analytics that I like the most are: 1. Campaign Tracking 2. User analytics (Audience Reports) 3. Goal Tracking 4. Keyword Analytics 5. Real-time reports What do you dislike about Google Analytics? As a Marketer, it's quite hard to dislike anything about Google Analytics. However, if I were to nitpick - The system is fairly complex and can seem overwhelming to a first-time user. Not having access to raw data often leads ...