Google Analytics Reviews in May 2025: User Ratings, Pros & Cons

"Easy to use, and comprehensive, and the reporting is detailed and accurate."

What do you like best about Google Analytics? I like that Google Analytics is easy to use and provides an abundance of detailed and accurate reports. It also integrates well with other Google products, which makes it even more powerful. What do you dislike about Google Analytics? The only thing I don't like about Google Analytics is that it can be a bit overwhelming for beginners. There is a lot of data to digest, and it takes some time to understand how to interpret it. What problems is ...

"Reviewing Google Analytics"

What do you like best about Google Analytics? With Google Analytics, a powerful web analytics tool, website owners, marketers, and analysts can measure, track, and analyse website traffic, user behaviour, and conversion goals. Some of Google Analytics' best qualities include the ones listed below: Users that use customizable dashboards may keep track of the metrics that matter most to their companies. Users gain access to information about the visitors and behaviour to their websites in ...

"Great for measuring website traffic and more!"

What do you like best about Google Analytics? Google Analytics is excellent for measuring website traffic, lead generation, conversions, and more for data to use internally or share with stakeholders and individuals outside our company. What do you dislike about Google Analytics? The current Universal Analytics to GA4 migration has been fine so far, but I wish they would push those updates to other Google tools and plugins like Google Site Kit. Currently in Analytics, they recommend you ...

"Amazing to set the course for where you need to go"

What do you like best about Google Analytics? Being able to see how hits are coming to my pages, where they are coming from, who is visiting, what time they are visiting at, the most popular pages - it is all such valuable information What do you dislike about Google Analytics? It can be quite confusing to navigate Google Analytics and the information isn't always clear. Even when I went through Google Analytics Academy I didn't find it to help much overall. What problems is Google ...

"Unlock the Power of Your Website Data with Google Analytics"

What do you like best about Google Analytics? The adaptability and breadth of Google Analytics' insights are among of its best features. Google Analytics offers a wide range of features and tools to fit your needs, whether you're a small business owner needing to track basic website data or a marketing professional wishing to evaluate user behaviour and conversion rates. It's a priceless tool for maximising your online presence and reaching your company goals, with features like ...

"What's the use of Google Analytics?"

What do you like best about Google Analytics? It helps in providing a quick analysis of data captures with easy and aesthetic visuals. These can only be shared directly with the clients. Plus points for the user intergration with other Google apps. What do you dislike about Google Analytics? Constant updates and some performance issues when using VPN. We are sometimes required to use VPN due to our country restrictions and most specially for security purposes. What problems is Google ...

"Best Website Analytics platform"

What do you like best about Google Analytics? We have been using Google analytics for our websites for 5+ years now, and it seems very good for measuring data about website visitors. Conversion tracking and sales tracking are available, which makes our job easier. What do you dislike about Google Analytics? The dashboard is a little slow. Navigating between various windows in the app is quite a task. I wish the dashboard was much more customizable than now. I would like the next update to ...

"Insightful data"

What do you like best about Google Analytics? My favorite thing about google analytics is being able to see realtime data. I use this feature often, especially after sending out larger email to customers / potential customers. What do you dislike about Google Analytics? My biggest complaint would be that there is just a lot thrown at you in terms of data and i feel that most users (including myself) do not always understand the metric. I think that metrics could be simplified / customized ...

"Awesome Website Monitor"

What do you like best about Google Analytics? I liked very much the real-time user monitor. Here we can check the no. of users active on our website, the country of the user, and the traffic source of the user. Google Analytics is providing all types of reports from our websites. It is a valuable product of google. What do you dislike about Google Analytics? If we are comparing the analytics report with the search console report, there is some difference. All others are very nice. What ...

"The best tool ever to do an end to end analytics on your traffic and customers"

What do you like best about Google Analytics? The best part about Google Analytics is the depth into which you can dive deep when it comes to website analytics.You can access basic analytics like geography to even the analysis based on your associated google ads account. What do you dislike about Google Analytics? I wish Google analytics had a way of integrating the LinkedIn as well as Facebook ad accounts as well a more comprehensive analytics on website traffic can be done. What problems ...