Google Analytics Reviews in May 2025: User Ratings, Pros & Cons

"Google Analytics Muck Rack Integration"

What do you like best about Google Analytics? I like the user-friendly interface and ability to customize data reporting. It was pretty easy to link our company GA account to our paid Muck Rack account, so integration was fairly simple. What do you dislike about Google Analytics? While integration was simple, I feel like GA isn't accurately capturing the information I'd like to see in regards to publications/placements. This may be more of a Muck Rack issue, but it's hard to ...

"Great data, not so great UX"

What do you like best about Google Analytics? There are so many ways to configure and examine your website's visitor data in GA. You can use it for everything from identifying areas that need debugging to figuring out which products are most popular on your site. What do you dislike about Google Analytics? Because of its complexity, it can be difficult to sort through. When major updates like GA4 happen, the help documentation always lags behind the updates being pushed. That means you have ...

"Get a deeper understanding of how your visitors interact with your web/mobile interface with GA"

What do you like best about Google Analytics? Google Analytics is meant to track and optimize website performance and it does what it claims with so much ease. It allows us to set custom goals for our brand website and is laced with features such as tracking conversions, retrieving behavioral reports, or getting instant audience insights (all in real-time). It integrates seamlessly with other Google tools, such as Google Ads and Google Tag Manager, which can help you streamline your ...

"Google Analytics Review"

What do you like best about Google Analytics? Universal google analytics is useful for analyzing data and tracking metrics for goals and KPI’s. When tracking google ads, especially in relation to site traffic, this enables you to get accurate information (although some data can be delayed by a few hours for real time data at times). What do you dislike about Google Analytics? The new GA4 version takes away some of the customizations and ease of exporting data that was a part of UA. This is ...

"We use Google Analytics Weekly"

What do you like best about Google Analytics? I like the ability to review a plethora of metrics for our website. We use GA to get a deep understanding of our users, where they go on our site, how they get there and how far down a page they go. We use this for multiple different types of reports and informed decision making. What do you dislike about Google Analytics? I dislike some of the complexity in navigating what you're looking for as well as the updates that may make certain metrics ...

"Mind-blowing Software for Great Insights"

What do you like best about Google Analytics? I like the way the data of several things is presented to the person. It really helps me to get the exact data which I want for the analysis to find some great insights which help me to increase the engagement rate on the app. What do you dislike about Google Analytics? Sometimes, it does not provide all the data of all the different user age groups due to privacy policies. It is confusing as I would not be able to perform the analysis on that ...

"Google Analytics is chaos"

What do you like best about Google Analytics? Real-time data about site visitors. Google Analytics is free. What do you dislike about Google Analytics? It's hard to get what you want. You need to read numerous articles and watch countless videos to find what you need. It should be "install-and-use," but instead, it's "configure 1000 settings and get something you don't want." What problems is Google Analytics solving and how is that benefiting you? To improve my website and manage marketing ...

"Insight for your business"

What do you like best about Google Analytics? I can track user behaviour and set goals What do you dislike about Google Analytics? (not set) data in some of the raws., we can;t identify where did the data come from What problems is Google Analytics solving and how is that benefiting you? The main advantage for me is the Goal Creation got Google Ads

"I Use it Daily for My Blog."

What do you like best about Google Analytics? I use it daily for my blog. For monitoring traffic, keywords, reporting to brands, determining my upcoming content & website updates, staying in tune to my audience, etc. What do you dislike about Google Analytics? I wish it was a little easier to use. It would be nice if there were suggestions on how to optimize the account and interpret different types of data for different levels of experience. What problems is Google Analytics solving and ...

"One of the best analytics"

What do you like best about Google Analytics? Google Analytics is one of the best tool so you can check the stats of your business, personal website or whatever information you are looking for. Coming from Google we cannot expect nothing less. What do you dislike about Google Analytics? It's a little complicated to understand for a beginner but after you figure out how it works, it gets better and easy to understand. What problems is Google Analytics solving and how is that benefiting ...