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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

Are you using Google Analytics?

Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 2211-2220 out of 2517

MG

Marionelgrz G

07/31/19

5 out of 5

"Google Analytics SEO tool totally free"

What do you like best about Google Analytics? It is free: You only need to have a Google account (Gmail), this is beneficial for the company that does not require to pay its capital to rent a tool. It is easy to install: it is only necessary to create an account in Google Analytics to use it, thus benefiting the company that does not generate expenses in a professional for its installation. It allows to measure all types of traffic capture campaign: Helping to have a vision of the traffic ...

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NM

Nikki M

07/31/19

4 out of 5

"Google Analytics"

What do you like best about Google Analytics? I like that Google Analytics is real time. No delay. What do you dislike about Google Analytics? Google analytics is not connected wiith google search console. Also, the campaigns do not always show. What problems is Google Analytics solving and how is that benefiting you? We are able to see traffic segmented.

AU

Anonymous User

07/30/19

4.5 out of 5

"best in class"

What do you like best about Google Analytics? How you can know all about yours users and the quality of your traffic What do you dislike about Google Analytics? That it takes a bit of time to load when you're dealing with more intense data Recommendations to others considering Google Analytics: Don't look further, Google Analytics is the best you can get. What problems is Google Analytics solving and how is that benefiting you? Getting to know the people that access our website, how do they ...

Read more

KS

karanbir s

07/30/19

4.5 out of 5

"Best Web analytic tool to increase traffic"

What do you like best about Google Analytics? Google Analytic is the best tool to analyze web traffic and monetize it. Tool provides deep insights and other stats to make website the perfect as users. Tool brings the source of the traffic and shows the live traffic to the website. What do you dislike about Google Analytics? Tool helped us in making the website right place for users. Recommendations to others considering Google Analytics: Google Analytic brings different advance options ...

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AU

Anonymous User

07/30/19

4 out of 5

"Control your digital marketing"

What do you like best about Google Analytics? Thanks to Google Analytics that we did not know at the beginning, it has helped us to know how the campaigns we carry out on our website work. We get the traffic report on the web and we can check the number of visitors, whether organic, direct, indirect or through mail marketing. What do you dislike about Google Analytics? The worst thing is that you need knowledge or a lot of time to learn and know how the platform works correctly. If you have ...

Read more

AU

Anonymous User

07/30/19

3 out of 5

"Can be a great tool if you put the effort in to learn how to use it"

What do you like best about Google Analytics? Makes it easier to track your web content's ROI What do you dislike about Google Analytics? Not very user friendly; requires an education to fully use the software What problems is Google Analytics solving and how is that benefiting you? It's a useful tool for finding out which of your content is getting the most views.

AU

Anonymous User

07/30/19

4 out of 5

"Control your digital marketing"

What do you like best about Google Analytics? Thanks to Google Analytics that we did not know at the beginning, it has helped us to know how the campaigns we carry out on our website work. We get the traffic report on the web and we can check the number of visitors, whether organic, direct, indirect or through mail marketing. What do you dislike about Google Analytics? The worst thing is that you need knowledge or a lot of time to learn and know how the platform works correctly. If you have ...

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NB

Nathan B

07/30/19

5 out of 5

"It Just Works"

What do you like best about Google Analytics? Simple interface, easy to install and all the data you need. As long as you properly tag all of your campaigns you can easily understand your traffic and how to improve your ads and website. What do you dislike about Google Analytics? Can be glitchy at times, data errors. There are some days I will check on our blog content and it’ll have no data then I’ll check back 2 days later and everything is there. What problems is Google Analytics solving ...

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AU

Anonymous User

07/29/19

4.5 out of 5

"Great tool for social media"

What do you like best about Google Analytics? Easy enough to learn if you’ve had experience tracking stats in the past - plus it’s free! What do you dislike about Google Analytics? It’s basic, but that’s also an upside. Otherwise - no complaints. What problems is Google Analytics solving and how is that benefiting you? Perfect for tracking the impact of our social media posts at a small nonprofit.

AU

Anonymous User

07/29/19

5 out of 5

"Your website analysis "

What do you like best about Google Analytics? Google analytics tells you each and everything about your website traffic What do you dislike about Google Analytics? There is nothing which I disliked. But its little complicated. Recommendations to others considering Google Analytics: Everyone who is having its own website should use google analytics to know more about is target audience. What problems is Google Analytics solving and how is that benefiting you? I can check where the traffic is ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].