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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

Are you using Google Analytics?

Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 2191-2200 out of 2517

BM

Brian M

08/09/19

4 out of 5

"Great analytics "

What do you like best about Google Analytics? I love how detailed each report is. It’s fun to see where my views are coming from. What do you dislike about Google Analytics? It can be difficult at times to understand the data I’m looking at. What problems is Google Analytics solving and how is that benefiting you? Traffic tracking

JC

Jessie C

08/08/19

5 out of 5

"Google Analytics, A Website Owners Buddy!"

What do you like best about Google Analytics? Google Analytics has never failed us down since we started to use it on our website. I, as the developer of our team, did all the integrations to our website and it is so easy to implement. Just one code to insert and thats it. I also use it to check whether our site is performing well on specific locations, performing well or not on its specific pages, or not loading at all. If I see there is a poor performance (example: high bounce rates), I ...

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AV

Abhishek V

08/08/19

4.5 out of 5

"Google Analytics is a great tool to get the accurate analytic report and it is easy to use "

What do you like best about Google Analytics? Google Analytics is a great tool to get the accurate analytic report and it is easy to use. It is good at UI and providing great features like real-time traffic capture. It helps us to improve user engagement as per daily basis report. Google analytic is helpful in website performance & web SEO optimization. What do you dislike about Google Analytics? There is nothing I have found to dislike this tool. It is a nice tool to enhance website ...

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RP

Robert Peter S

08/08/19

5 out of 5

"Google Analytics, Our Partner to Success"

What do you like best about Google Analytics? Google Analytics has been exceptional since I first used it and up until now, it is still surprising me with new updates/features it releases. Compared to other tools I have used since I became aware of the benefits of having an analytic tool on a website, it is far the king of all. I mostly used Google Analytics to look at which pages are currently not doing well, and then checking that page if it has any keyword worth left to rank on Google ...

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JH

Jared H

08/08/19

5 out of 5

"More Than Just An Analytics Tool, Google Analytics Is My Friend"

What do you like best about Google Analytics? I really do not look at other features of Google Analytics other than at the pages which gets the most and least visitors and the bounce rates. Those features are just what I need to do with my specific job. Most of the features are analyzed by our Marketing Team and Developers, and they will just tell me if there is something to add up on the article. For pages with least site visitors and high bounce rates that I see from the data, I re-write ...

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ES

Elina S

08/07/19

5 out of 5

"Excellent Tool In Analyzing Your Website"

What do you like best about Google Analytics? First of all, I am a Graphics Designer and maybe you are wondering why our management gave me access to our Google Analytics tool?. Well, I am working closely with our web developers in figuring out how or why our site is sometimes slow or even why visitors are leaving after just a few seconds. My job is not just creating good graphics for our site but also optimizing/compressing it to the best extent while retaining its good quality. With ...

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JC

James C

08/07/19

4 out of 5

"Track your visitors with ease "

What do you like best about Google Analytics? What i like best about google analytics is that i can track all my visitors real time, session time and when they come to my website. The pages they visit i can also check and how long they stay on the website. This is one of the only applications and tools i use to track my traffic data and website visitors. I like how it can show where my traffic is coming from and which country visits my site and most importantly the bounce rate so i know ...

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SN

Sunny N

08/07/19

5 out of 5

"Awesome analytics tool"

What do you like best about Google Analytics? The full functionality of the software which helps with all phases of tracking. What do you dislike about Google Analytics? Nothing at all! Maybe the learning curve can be easier. What problems is Google Analytics solving and how is that benefiting you? Using Google AdWords I’m able to track the ad effectiveness of the creatives.

AM

Asya M

08/07/19

5 out of 5

"Best analytics tool for Google Analytics "

What do you like best about Google Analytics? I like using Google Analytics for finding insights on web campaigns/sites for clients. This tool has a lot of features. It provides a great breakdown and I like how customizable you can adjust and filter the metrics to. What do you dislike about Google Analytics? I have not found anything that I dislike so far. What problems is Google Analytics solving and how is that benefiting you? I've learned more about analytics tools overall which was very ...

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JH

Jessica H

08/06/19

4.5 out of 5

"Excellent digital analytics tool."

What do you like best about Google Analytics? Google analytical software is easy to implement and offers a deep insight into the website I work on. When I log in, I can see current visitors, their behavior, the most visited pages, how long they remain on a particular page, which page they open the most and other important information. Everything is simple and easy to use and with only the basic data features it presents, you can already have a large amount of data to analyze. What do you ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].