Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

"Not so easy but very complete"

What do you like best about Google Analytics? Google Analytics is easy to implement and captures a lot of useful data about your website. It allows you to see an overview of web statistics and in-depth analytics about user behavior, acquisition, etc. so you can make smart decisions on what to change / what to monitor. Google Analytics is so well known that when I have a problem, there are so many tutorials and forum articles for getting the information I'm looking for. What do you dislike ...

"Free Investment For Your Business' Success"

What do you like best about Google Analytics? Google Analytics is FREE, unlike other PAID analytic tools in the market that does not even come on par with Google Analytics features. The default data given by Google Analytics in front of you is already extremely informational. With the default data like, Visitor Location, Browser Used, Direct or Website Referrer Stats, Bounce Rate, and Device Used by the visitor, you are already handed an extreme information you can implement for your ...

"Very helpful "

What do you like best about Google Analytics? Analytics is crucial in helping us determine our sit traffic and which headlines and time of year our students are most engaged What do you dislike about Google Analytics? It would be interesting if you could interact with the data more and see more specifics on the market being targeted What problems is Google Analytics solving and how is that benefiting you? It has helped us better cater our content to our audience and keep a more consistent ...

"Google Analytics is great! "

What do you like best about Google Analytics? The ease of use of Google Analytics as well as the level of granularity that you can get is amazing. What do you dislike about Google Analytics? The downside of using Google is the fact that you can't directly target and activate against audiences based on website analytics unless you're directly using Adwords or DV360 What problems is Google Analytics solving and how is that benefiting you? We are solving website analytics as well as revenue ...

"Incredible information"

What do you like best about Google Analytics? Google analytics shows me what I can’t see myself. I have been so impressed with the detailed I formation I can see with this software. What do you dislike about Google Analytics? I honestly have not come across anything that I have any issues with, google is usually on it. Recommendations to others considering Google Analytics: Free to try! What problems is Google Analytics solving and how is that benefiting you? For me the most important ...

"The original analytic tool"

What do you like best about Google Analytics? Plenty of data is available and you can see real time data What do you dislike about Google Analytics? Interface and be a bit confusing when starting. What problems is Google Analytics solving and how is that benefiting you? Analyze data to improve performance of website and social media platforms

"A neccessary tool"

What do you like best about Google Analytics? This is a very informative tool to analyze your web traffic What do you dislike about Google Analytics? So many features. It is unwieldy. they could offer a Master's Degree and you would still need help What problems is Google Analytics solving and how is that benefiting you? I am able to see where our web traffic is originating from and how it behaves

"Google Analytic Review"

What do you like best about Google Analytics? The ability to tracking data to your website. its pure genius that Google gave this software away. I am going for my Google Analytics Certification and based on what I see so far most people only use a tiny fraction of it. So much power for free and so under-used. What do you dislike about Google Analytics? They no longer have Keywords visibility for SEO, knowing the type of traffic and where it is coming from would be very helpful, Its has a ...

"The only one you should consider."

What do you like best about Google Analytics? It is free to use, Gives you all the required and needed analytics about your website that will help you make UI decision for good. On top they keep adding new features and there is Customer Behavior. I can easily pull a report for the last year and this year to compare how my digital & social media marketing did. It give essential information about Geo-location that will tell you what you are doing is either right / wrong. I can also see real ...

"Reporting and targeting made easy"

What do you like best about Google Analytics? Google analytics has been very helpful in generating reports for clients. Besides reporting, targeting is one of the other most important aspects of campaign creation which has been made easy with the help of this tool. What do you dislike about Google Analytics? Tracking links need to be placed correctly on the website for which you need the help of a developer if you are not one. What problems is Google Analytics solving and how is that ...