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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

Are you using Google Analytics?

Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 1911-1920 out of 2517

HD

Holly D

10/13/19

5 out of 5

"So useful for websites"

What do you like best about Google Analytics? I've been using Google Analytics for many years now and it's the best website analysis site by far. It has every type of data you could possibly want to see where your website is resonating. What do you dislike about Google Analytics? The layout is rather overwhelming and the different terms can get quite confusing at first. What problems is Google Analytics solving and how is that benefiting you? I'm able to see exactly where on the website my ...

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AU

Anonymous User

10/13/19

4 out of 5

"Find the best way to work"

What do you like best about Google Analytics? Diagrams with explicite terms, which guides you through the best way to find the goal What do you dislike about Google Analytics? Nothing really, everything is very interesting in Google analytics What problems is Google Analytics solving and how is that benefiting you? What word for what destination, what page is read by a lot of people

AU

Anonymous User

10/13/19

4 out of 5

"Analytics for champions"

What do you like best about Google Analytics? The detailed review of everything that is happening all put together in a fantastic and easily trackable way. What do you dislike about Google Analytics? I have the feeling they can do more all the data is there they just need to allow the user the ability to utilize more information to target their own audiences in the future going forward Recommendations to others considering Google Analytics: If you are serious about moving forward you need ...

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DB

David B

10/13/19

5 out of 5

"How can you live without it?"

What do you like best about Google Analytics? It provides insight into who your audience is. You can build campaigns around it, and know what pages of your website need work, and measure your marketing success. What do you dislike about Google Analytics? You have to teach yourself everything, and if there are technical difficulties, good luck! Recommendations to others considering Google Analytics: You have no choice, you have to use it. What problems is Google Analytics solving and how is ...

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AU

Anonymous User

10/12/19

4.5 out of 5

"One of the originals "

What do you like best about Google Analytics? I’ve always found google analytics to be so exciting. I’ve been using it now for over ten years. What do you dislike about Google Analytics? I think initially the hardest bit for me was the interface but now everything seems to be more or less great. What problems is Google Analytics solving and how is that benefiting you? Was always curious about random hits completely unrelated to anything I set up. Analytics has always been one step ahead to ...

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AU

Anonymous User

10/12/19

5 out of 5

"Fluid"

What do you like best about Google Analytics? The ease of use and the all-encompassing features allow for a streamlined experience as a users. Aside from the very fluid interface, the features themselves are very easy to use. It makes customization and reporting of insights that much easier! What do you dislike about Google Analytics? There’s very little to dislike, in fact, nothing comes to mind. Data gets aggravated across business units and can be easily integrated with a range of other ...

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AU

Anonymous User

10/12/19

5 out of 5

"Fluid"

What do you like best about Google Analytics? The ease of use and the all-encompassing features allow for a streamlined experience as a users. Aside from the very fluid interface, the features themselves are very easy to use. It makes customization and reporting of insights that much easier! What do you dislike about Google Analytics? There’s very little to dislike, in fact, nothing comes to mind. Data gets aggravated across business units and can be easily integrated with a range of other ...

Read more

AU

Anonymous User

10/11/19

4.5 out of 5

"Best solution for web analyzing"

What do you like best about Google Analytics? It can analyze in detail from inflow to conversion, It is possible to make temporary judgments and verifications from various points of view and to make comprehensive judgments from large flow to detailed parts. What do you dislike about Google Analytics? I would be happy if the system that can suggest improvement points and success theory for conversions, the trend of AI, etc... Recommendations to others considering Google Analytics: It became ...

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AU

Anonymous User

10/11/19

5 out of 5

"Very effective and awesome tool."

What do you like best about Google Analytics? Trackability of everything. Customised reports and dashboards. Easily readable data. What do you dislike about Google Analytics? When I first started it was hard to link my search console with analytics account. Recommendations to others considering Google Analytics: Its awesome. Don't wait or have double thoughts. What problems is Google Analytics solving and how is that benefiting you? User activity. Real time data. User behaviour. ...

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AU

Anonymous User

10/11/19

5 out of 5

"Easy and efficientl"

What do you like best about Google Analytics? I like the easy integrations across products for ease of access to data. And the extension that useful for quick and effective data analytics What do you dislike about Google Analytics? How the data in different view and reports in not fully accurate. Recommendations to others considering Google Analytics: Take your time to understand all the possible tools and functions attached with GA, and you will learn to appreciate what is can do. What ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].