Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

"An essential tool for digital marketing "

What do you like best about Google Analytics? It tracks everything we need on our website and allows us insights into what’s working. It’s literally essential for my role! What do you dislike about Google Analytics? It takes some times to understand and find what you’re looking for Recommendations to others considering Google Analytics: You have nothing to lose! Get it set up! What problems is Google Analytics solving and how is that benefiting you? Digital Marketing results all within one ...

"Measure Metrics in Real Time"

What do you like best about Google Analytics? I like being able to see live data of traffic to my company's website, especially as it's broken down for each page. It gives us an idea of what stories and content pieces are performing well. What do you dislike about Google Analytics? It's a little difficult to navigate, I'm considering taking a class in order to understand it better and optimize usability. What problems is Google Analytics solving and how is that benefiting you? We are ...

"World wide used web analytics"

What do you like best about Google Analytics? User Friendly web analytics software I ever used for statistical work What do you dislike about Google Analytics? It should have been compatible with Java-script enabled browsers as well Recommendations to others considering Google Analytics: Recommend in using it for content data analysis What problems is Google Analytics solving and how is that benefiting you? Using it for content analysis and it's working.

"GA review "

What do you like best about Google Analytics? The goals feature is good and can be altered What do you dislike about Google Analytics? The user interface isn’t that friendly. What problems is Google Analytics solving and how is that benefiting you? Tracking social media led conversions, noticing an uplift in attribution

"The best website analytics application"

What do you like best about Google Analytics? Google Analytics is the most powerful and, at the same time, the easiest software to analyze your website: page views, keywords, unique visitors and a lot of other features are available for free. It's also really easy to be implemented. What do you dislike about Google Analytics? Sometimes, it's a little complicated for a person who doesn't have experience with this type of softwares. What problems is Google Analytics solving and how is that ...

"Always reliable "

What do you like best about Google Analytics? I like how we can track where our sales are coming from What do you dislike about Google Analytics? Sometimes the layout can be frustrating What problems is Google Analytics solving and how is that benefiting you? The biggest benefit so far is the ability to track country

"Great, easy to manage my website"

What do you like best about Google Analytics? I love how intuitive the platform is, and how easy it is to understand my website at a glance. What do you dislike about Google Analytics? There is nothing I do not like about Google Analytics Recommendations to others considering Google Analytics: It’s a great platform for monitoring your website What problems is Google Analytics solving and how is that benefiting you? How quickly I can understand my website performance.

"Great tool to visualise your digital data. Powerful APIs to pull the raw data and schedule reports."

What do you like best about Google Analytics? Simplicity and speed, considering the amount of data it crunches What do you dislike about Google Analytics? Limited to one visualisation view. Would be good if you could change the line graph and metrics to something more meaningful. What problems is Google Analytics solving and how is that benefiting you? Traffic dios by channel - we historically had issues seeing where our traffic was coming from. Implementing proper UTM tags and GA channel ...

"Useful to understand SEO"

What do you like best about Google Analytics? Google analytics is supported by google digital garage that has courses for you to understand SEO and the analytics. This allows you to get the most out of it. What do you dislike about Google Analytics? At the beginning analytics is very overwhelming which alot to take in and understand. Recommendations to others considering Google Analytics: Make full use of the facilities they provide on google digital garage What problems is Google Analytics ...

"A little complicated to use"

What do you like best about Google Analytics? The software does as it is intended to do, analyses. What do you dislike about Google Analytics? Google Analytics is clunky and takes time to learn how to use the software. What problems is Google Analytics solving and how is that benefiting you? I use the software to analyse data in content whilst trying to gain insights into how content sells online.