Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

"Takes a bit of learning"

What do you like best about Google Analytics? Provides great insights into the performance of your web pages What do you dislike about Google Analytics? It’s not incredibly intuitive and takes some learning before you can maximize its potential What problems is Google Analytics solving and how is that benefiting you? Provides the data needed to guide marketing

"Useful medium for understanding user base"

What do you like best about Google Analytics? Google analytics is easy to deploy and use. It provides us with invaluable data on traffic to our website and specific pages people visit. What do you dislike about Google Analytics? I honestly cannot think of any downsides. What problems is Google Analytics solving and how is that benefiting you? We have been able to understand low traffic and high traffic areas of our website and take action accordingly.

"All in one platform "

What do you like best about Google Analytics? Analytics integrates with adwords and adsense, so we get total look out in a single platform What do you dislike about Google Analytics? It has lots and lots of features which require lots of learning and code integration What problems is Google Analytics solving and how is that benefiting you? Goal conversion tracking was solved coz of it. I can optimize my campaigns and website better

"Good way of analyzing the userflow of the website"

What do you like best about Google Analytics? I used google analytics in one of the project that i developed. And i was able to check how people are using the website. What do you dislike about Google Analytics? I dislike the fact that we need a good internet connection on the client side to make it work perfectly What problems is Google Analytics solving and how is that benefiting you? I am able to check out the user, how they are liking the website

"A Tool that makes your life so easy!"

What do you like best about Google Analytics? It helps me track my page views in day and if there any critical changes that needs to done a page I do it and see the results instantly. What do you dislike about Google Analytics? All that I can say is you will like google analytics to the core as the possibilities are endless. Recommendations to others considering Google Analytics: If you want to improve your business and know your customers better go for it. What problems is Google Analytics ...

"Great analytics tool"

What do you like best about Google Analytics? It's so easy to understand, we actual integrate it in directly into software which makes monitoring our marketing activity really easy What do you dislike about Google Analytics? To be honest I haven't found anything that I dislike yet, although I mainly use it for top line stats. What problems is Google Analytics solving and how is that benefiting you? Finding out who is visiting our website and how they are interacting with it

"Excellent service"

What do you like best about Google Analytics? Very quick turnaround on clicks per million and clicks per thousand with viable analytics and access to data What do you dislike about Google Analytics? I think it has a very steep learning curve; either that or I am just semi-literate when it comes to all things technological What problems is Google Analytics solving and how is that benefiting you? ads and adsense and adwords

"The perfect portal to view all in one place"

What do you like best about Google Analytics? Easy linking with my existing website. No need for extra efforts. What do you dislike about Google Analytics? Time required to train on how to use the tool to gain maximum benefit from it What problems is Google Analytics solving and how is that benefiting you? Analysing what users like and require the most

"Perfect for Website Traffic Analysis"

What do you like best about Google Analytics? Real time tracking of website traffic gives more optimal view how your website is performing and which pages are getting traffic. What do you dislike about Google Analytics? Not provided Keywords during real time tracking. This makes us for which keyword that traffic is coming to our site. Recommendations to others considering Google Analytics: Live keyword tracking could makes it more perfect. As well as making event without query will also ...

"Absolutely critical for data insights"

What do you like best about Google Analytics? Setting up goals/events & seeing demographic information and top landing pages. What do you dislike about Google Analytics? Insights doesn't always answer what I asked correctly. What problems is Google Analytics solving and how is that benefiting you? Getting initial data on ecommerce conversions.