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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

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Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 1441-1450 out of 2517

RK

Raju K

06/04/20

5 out of 5

"Great report and Great dashboards"

What do you like best about Google Analytics? I really like the simplistic user interface that Google Analytics has to offer us. The data generation is quick as it get processed in the cloud and only then gets relayed into the systems. Live tracking of End Users and also live site interaction detection is another feature which is great What do you dislike about Google Analytics? I do not dislike anything about Google Analytics. Its a great application and I would recommend everyone to use ...

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LE

Luis Enrique G

06/03/20

5 out of 5

"The Best option for management"

What do you like best about Google Analytics? one of the most complete tools to visualize the movements that occur on your website What do you dislike about Google Analytics? the metrics are not totally clear is the negative point on my part What problems is Google Analytics solving and how is that benefiting you? I use it to be able to count all the accesses to my website from different devices and countries

EH

Elliott H

06/03/20

4.5 out of 5

"Google Analytics is Great!"

What do you like best about Google Analytics? I like the amount of information that you get once you've installed the Google Analytics tracking code. I could spend all day pour through the data of single website, because there is just so much useful information. I also like how you can integrate other Google products like Google Search console so you can have even more info. What do you dislike about Google Analytics? I dislike its lake of user friendliness. I can understand it since I have ...

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CA

Carolyne A

06/01/20

4.5 out of 5

"Great tool for the useful and reliable insights."

What do you like best about Google Analytics? Through Google Analytics the user can easily understand the interaction between the clients and different contents on the web providing productive insights. This tool helps marketing process to the right directions and the reporting function is quite effective and excellent documentation platform with quality productive services. What do you dislike about Google Analytics? Not many i can say but getting to understand full product usage it takes ...

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MK

Muni K

06/01/20

5 out of 5

"Absolutely a Must for a Product Based Organization"

What do you like best about Google Analytics? Using Google Analytics were can determine complete website activities by end users any where on the Globe. The best data include the session duration and jump rate. What do you dislike about Google Analytics? I have been using Google Analytics on a regular basis for the past 4 years and I must say it is a pleasure to work with the tool. I have no complaints What problems is Google Analytics solving and how is that benefiting you? With the ...

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NS

Natascha S

06/01/20

5 out of 5

"Herramienta práctica"

What do you like best about Google Analytics? Lo que mejor tiene Google Analytics es que es una herramienta práctica para analizar el marketing digital, yo la utilizo mucho con mis clientes y en mi propio sitio web https://siglerdigitalmarketing.com, me ha servido mucho para analizar el mercado objetivo, las conversiones que pueden ligarse con Google Ads sin ningún problema, es una herramienta muy fácil de utilizar y cómoda por que te da sugerencias. En conclusión cualquiera puede ...

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AA

Ashutosh A

05/31/20

5 out of 5

"Modern and the Future of Analytics"

What do you like best about Google Analytics? Google Analytics is one of the most instinctive and complete analytical tool. With Google analytics, I can run traffic analysis and reports and create visual proof of clients, visits, site visits, income What do you dislike about Google Analytics? I do not have any complaints about Google Analytics What problems is Google Analytics solving and how is that benefiting you? We can easily create custom reports and dashboards with a simple few Clicks ...

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SM

Sanjeeb M

05/31/20

5 out of 5

"Easy Data Analysis and reports using Google Analytics"

What do you like best about Google Analytics? I like Google Analytics because it has a great user interface and all the tools are located in the appropriate location. The Dashboard provides us access to all the data options and we can extract the datasets. Reports generated helps us in modifying services where ever required. What do you dislike about Google Analytics? I do not have anything to dislikes about this product What problems is Google Analytics solving and how is that benefiting ...

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SM

Santosh M

05/30/20

5 out of 5

"Very easy and full of Features"

What do you like best about Google Analytics? I like using Google Analytics because the reports and Data Processing can be done using the in built Artificial Intelligence Feature. All the Dashboards can be customized and exported to show exact user geographical locations. What do you dislike about Google Analytics? I do not think there is anything to dislike about Google Analytics What problems is Google Analytics solving and how is that benefiting you? We do not have to manually drill down ...

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DS

Dhruvisha S

05/29/20

5 out of 5

"Great data analysis with visual representations."

What do you like best about Google Analytics? 1. Great visual tools 2. Embedding codes What do you dislike about Google Analytics? Complicated set up and too many details to go through in page. Recommendations to others considering Google Analytics: Get what you want from analytics and prepare a list. What problems is Google Analytics solving and how is that benefiting you? Mostly customer base and regions, most demading pages.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].