Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

"One of the strongest cross-channel analytics platforms out there"

What do you like best about Google Analytics? I like how I can easily compare incoming traffic sources. What do you dislike about Google Analytics? I dislike how slow the pages refresh when I filter with custom segments. Sometimes they don't appear at all. Recommendations to others considering Google Analytics: This tool is a must-use if you're a new online business or a seasoned corporation. What problems is Google Analytics solving and how is that benefiting you? I am solving the problem ...

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PROS: I like how it measures the engagement and conversion data. You can easily set up the dashboard and to start display the data that is most relevant for you. You can even choose the format of the reporting. You are allowed to customize the report so it can suit your needs.

"Best Analytical Tool for Business"

What do you like best about Google Analytics? The user journey can be tracked using this platform which makes it of great use for businesses. It also makes it easier to create website reports and take decisions based on the anlytics data. What do you dislike about Google Analytics? Some features are complex to use and needs proper guidance to make full use of it. Although their are alot of tutorials but getting it incorporated into the platform to help us understand that feature will help ...

"Google Analytics Is A Must For Every Website"

What do you like best about Google Analytics? A FREE Sofware Complete Website Analysis Dynamic eCommerce data metrics like customer lifetime value, etc. What do you dislike about Google Analytics? Advanced Options Need the right resources are often tough to find online. There are privacy issues. Data sampling distorts what you see. Recommendations to others considering Google Analytics: Would Definitely recommend Google Analytics to other people. What problems is Google Analytics solving ...

"Good screenshot of your website performance"

What do you like best about Google Analytics? What I like the best is seeing variation between the source of traffic and the overall conversion rate to make sure I see what I can improve in my marketing strategy and adapt the marketing efforts. What do you dislike about Google Analytics? Post-click attribution only limits the understanding of media and advertising effort, reducing them to organic and giving a biased view of that support to the online site. What problems is Google Analytics ...

"Great Tool for Data and Statistics"

What do you like best about Google Analytics? The overall figures and visitors help us in figuring out what is of interest of people, which countries and what we need to change to attract more people on the website What do you dislike about Google Analytics? customization is less.That times i want to aply certain filters online and take out the data which i find is limited What problems is Google Analytics solving and how is that benefiting you? I see the website pages that are less ...

"Very Detailed, Slightly Overwhelming"

What do you like best about Google Analytics? I love that Google Analytics provides all of the little details for anything you could possibly imagine. I love that there really isn't anything left out, and that you can take Google Analytics courses through Google to better understand how to use the program. What do you dislike about Google Analytics? I dislike that there isn't an easy way to see things on a high level. It was all very confusing at first, and the more you get to know it the ...

"Great software I recommend!"

What do you like best about Google Analytics? I like this software for the ease of being able to analyze which contents of my site are most visited, from which country my site has the most visitors, and to analyze in general which month had the most visits. What do you dislike about Google Analytics? What I don't like is that the access to the platform through browsers (internet) is very slow, this detail is the only thing I don't like about this software. What problems is Google Analytics ...

"If you love google and Data, you will love Google Analytics"

What do you like best about Google Analytics? It's free, the implementation it's very simple, and right now there are many options, from just only copy-paste the pixel on your source code or doing it by hostname, plugins, extensions, etc. Integrate Analytics with other Google tools like Adwords or search console, it's very easy, in just a few clicks. How analytics show "assisted conversions" it's great because it helps you to understand, how the brand awareness campaigns, impact your user's ...

"Its a amazing tool... I used since 4 years."

What do you like best about Google Analytics? It's showing country wise traffic... It's very nice 👍 What do you dislike about Google Analytics? Nothing for dislike in this google Analytics tool. What problems is Google Analytics solving and how is that benefiting you? I have a website and want to know in which country I can get more traffic. That's problem solve from Google Analytics