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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

Are you using Google Analytics?

Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 1031-1040 out of 2517

AU

Anonymous User

07/15/21

4 out of 5

"Not perfect, but still one of the best in class"

What do you like best about Google Analytics? Free, detailed, gives great insights into how you can improve your website. What do you dislike about Google Analytics? Certain data being hidden, seemingly more so over time. Transition to new GA4 slightly jarring. What problems is Google Analytics solving and how is that benefiting you? Google Analytics is a big help in understanding how people are interacting with your website. It's also a great tool for helping you to market & grow, as you ...

Read more

SB

shahajahan b

07/15/21

4.5 out of 5

"best alalytics system"

What do you like best about Google Analytics? I like for that, All of web/project I can Analytics at a time. What do you dislike about Google Analytics? all of ok. I don't dislike this. If I will found problem I will review next time. Recommendations to others considering Google Analytics: Right now, I have recommendations we should use this product for live record. What problems is Google Analytics solving and how is that benefiting you? 1. Web Live Record 2. Web Trafic record 3. Group of ...

Read more

SB

shahajahan b

07/15/21

4.5 out of 5

"best alalytics system"

What do you like best about Google Analytics? I like for that, All of web/project I can Analytics at a time. What do you dislike about Google Analytics? all of ok. I don't dislike this. If I will found problem I will review next time. Recommendations to others considering Google Analytics: Right now, I have recommendations we should use this product for live record. What problems is Google Analytics solving and how is that benefiting you? 1. Web Live Record 2. Web Trafic record 3. Group of ...

Read more

IB

Info B

07/15/21

4.5 out of 5

"The best tool to track you website's data"

What do you like best about Google Analytics? Google Analytics is one of the best tools to test and verify the performance of your website. With its dashboard, it is fully customizable and easy to use. Plenty of data to analyze and process. In the years, it has undoubtedly improved, becoming user-friendly and upgrading the UX. You can set your conversion objectives and track multiple conversion funnels. What do you dislike about Google Analytics? Nothing in particular. Only a few ...

Read more

AU

Anonymous User

07/15/21

4.5 out of 5

"One of the best analysis tools in the market"

What do you like best about Google Analytics? I like the fact that Google Analytics has the capability to integrate all of Google's analytics prodcuts on its platform. The ability to view Google Search console and Google Ads data on Google Analytics is really great. Along with all the amazing features, I really like using the custom filters and views that I can create for various properties What do you dislike about Google Analytics? Sometimes the loading time for heavy reports is higher ...

Read more

ML

Mahesh L

07/15/21

5 out of 5

"Google Analytics review"

What do you like best about Google Analytics? There are tons of features that google analytics provides the things I like are Traffic Reporting, E-commerce tracking, Landing Pages and Dashboards, Audience behavior like bounce rates reports, Demographics, and devices used, and Visualizations of flows What do you dislike about Google Analytics? there isn't much that I saw is missing in google analytics, but from what I hear and understand there are some limitations on the accuracy of traffic ...

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RP

Rajat P

07/15/21

5 out of 5

"Best tool for analysing your user data"

What do you like best about Google Analytics? I'm a Product designer and strategist and most of the time I use google analytics for tracking the information of our users and how they are using the product. In the below points I'll mention some of the most useful points: - It is flawless when it comes to checking the data of users who use which device ( mobile or desktop). - What kinda content is performing best on the website/dashboard. - Very useful for quantitative analysis for market, ...

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CV

Christine V

07/14/21

5 out of 5

"Use Google Analytics"

What do you like best about Google Analytics? The real-time feature, allows me to see what is happing on my site all the time. What do you dislike about Google Analytics? Some of the options are confusing to follow to get the information I am seeking. What problems is Google Analytics solving and how is that benefiting you? It helps me to decide when to post to Social Media, what post to update, and how to tailor my advertising.

GF

Gabriel F

07/14/21

4.5 out of 5

"Google software delivers as it should"

What do you like best about Google Analytics? The Google software pairs very nicely with other Google products. Provides great insight into traffic and helps tremendously from a marketing standpoint What do you dislike about Google Analytics? Some features can be hard to navigate. There is so much to analytics that some patience is required to learn Recommendations to others considering Google Analytics: Take your time exploring the software and you won't be disappointed What problems is ...

Read more

GF

Gabriel F

07/14/21

4.5 out of 5

"Google software delivers as it should"

What do you like best about Google Analytics? The Google software pairs very nicely with other Google products. Provides great insight into traffic and helps tremendously from a marketing standpoint What do you dislike about Google Analytics? Some features can be hard to navigate. There is so much to analytics that some patience is required to learn Recommendations to others considering Google Analytics: Take your time exploring the software and you won't be disappointed What problems is ...

Read more

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].