Drip Reviews in June 2026: User Ratings, Pros & Cons

In love with Drip

What do you like best? eCommerce and automation are Drip's bread and butter but it just does everything really well. My favorite part is the Shopify integration and the way you can segment your subscribers based on their actions online. We have a lot of product categories so the way you can create rules based on the way customers interact with your website is crucial. We are a small business but Drip helps us market like we're bigger. What do you dislike? That I don't have time to ...

Using Drip to manage my Blog Email List

What do you like best? I like how visual Drip is. You are able to make broadcast and campaign emails with ease. It also integrates with just about anything, which is really helpful. What do you dislike? I've had trouble with my campaign emails going out earlier than the time scheduled. Also, Drip changed their pricing to a cheaper price point, and didn't change what I was being charged. It felt a little untruthful to keep charging me 2x the amount. I happened to find out later, and ...

Marketing automation in a very user friendly manner

What do you like best? It is super user friendly and intuitive to use. It has a lot of advanced features that will help you scale your setup. In terms of functionality by rules and automations, the sky is the limit - it can pretty much do anything you want it to. What do you dislike? The visual builder is still somewhat limited in terms of customizability. It is not possible to have a multi-currency setup in one account. It lacks options to easily reuse customer information from ...

Only email marketing tool I recommend for those building a serious ecommerce business

What do you like best? The visual workflow automation builder is powerful yet easy to use! I’ve automated majority of my client’s marketing and customer service functions using it and it saves us a LOT of time. Not to mention it generates LOTs of sales as well! What do you dislike? I’m not a huge fan of the pink colors. Other than that, it’s great! What problems are you solving with the product? What benefits have you realized? I’m trying to automate as much of the ...

Does some things well, others not so much!

What do you like best? The UX is good - super easy to navigate and pretty much anyone can log in and work out how to do things. The workflows are great and the feature I use the most. I like the new broadcast UX too - easier to use! What do you dislike? The analytics don't give me the insight I want all of the time - they're really basic and clunky to find what you want. I also find Drip generally really buggy - it's getting better but in the early days I was on live chat to the ...

By far the most robust and user friendly email platform I've ever used

What do you like best? Drip is the only platform that could handle the complex automated workflows I wanted to build. The UI is easy, fast, and functional. The variety of options for sorting contacts, setting up rules and triggers, and performing bulk operations is exceptional. The visual builder is better than any other that's integrated into an ESP, that I've seen, and supports conditional formatting and dynamic content. Last but not least, support from our account manager is easy to ...

Drip is the best eCommerce email marketing platform, handsdown

What do you like best? Drip's 'Shopper API' and deep integration with Shopify, WooCommerce and Magento is exceptional. It allows us to target any conceivable customer segment based on their shopping activity and geography. Their ROI reporting is outstanding. What do you dislike? There is very to dislike. The only area for improvement would be in improving formatting of emails in Outlook but that's largely a Microsoft issue and one that all email marketing tools have to deal with ...

Love Drip and Their Customer Service

What do you like best? Their customer care team and reps always go above and beyond to help. They're constantly releasing updates and their dashboards are so user-friendly and are great for screen-shotting and sharing in presentations. What do you dislike? They integrate really well with some platforms, like Shopify, and not as great with others. The more use use their preferred integrations, the better it is. Recommendations to others considering the product: Be sure to ...

Great experience for a non-tech user

What do you like best? Everything in Drip is fairly intuitive and easy to follow. I love that I don't have to hire help to get small things done. What do you dislike? None to report right now. It does everything I need it to do. Recommendations to others considering the product: Jump in and give it a shot. What problems are you solving with the product? What benefits have you realized? Better follow-up with prospects and clients. Easy to kick off new marketing ...

Great ESP and Automated Marketing Tool

What do you like best? Ease of use and results. With their Automated Marketing system, we now send the right email, with the right message, at the right time to the right subscriber. It also helps us create synergies between the emails we are sending to our subscribers and the ads we are showing to our Social Media audiences. We immediately implement the Welcome On-boarding Campaigns (with a 60-day series of ±10 emails), Blueprint (Shareable) Automated Workflows & Rules (shopping cart & ...