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Drift Email - Conversational Marketing Software

Drift Email Review: Is It The Right Conversational Marketing Software For Your Team?

Best for Mid-market · Enterprise

GDPRSOC 2
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Starts from $1,450 / Month

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What is Drift Email?

Drift Email is an email engagement tool that extends Drift's conversational approach by tracking when prospects read emails and enabling real-time follow-up based on AI-driven signals. It targets B2B sales development reps who want to time outreach around prospect activity rather than fixed send cadences.

Pricing

  • Starts from $1,450 / Month

Best For

Designed for mid-market and enterprise teams

Security & Compliance

SOC 2
GDPR
  • SSO & MFA supported

Drift Email Software Demo

Drift Email was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider Drift Email

Use cases
Conversational marketing, Customer engagement, Sales acceleration
Team types
Marketing teams, Sales teams
Company size
51-500 employees, 500+ employees
Workflow style
Flexible and configurable
Setup complexity
Medium

Why teams choose Drift Email

  • Highly rated for improving customer engagement

  • Strong integration with conversational marketing workflows

  • Positive user feedback on ease of use and effectiveness

Is Drift Email right for you?

Best for medium to large teams needing conversational marketing email integration.

Choose Drift Email if

  • You want to boost customer engagement through conversational email workflows.
  • Your marketing, sales, and customer success teams require integrated communication tools.
  • You operate a mid-sized or large company with resources to manage medium complexity setup.

Consider alternatives if

  • You are a small business with limited budget and no dedicated marketing resources.
  • You need a standalone, traditional email marketing tool without conversational features.

What buyers should know before shortlisting Drift Email

Drift Email enhances customer engagement through real-time interactions and AI-driven insights. While it offers valuable features, its effectiveness may vary based on the specific business context.

Pros and cons

Drift Email pros and cons

  • Drift Email pros
  • Highly rated for improving customer engagement

  • Strong integration with conversational marketing workflows

  • Positive user feedback on ease of use and effectiveness

  • Drift Email cons
  • Pricing details are not publicly available, requiring sales contact

  • Limited information on standalone email marketing capabilities

4.8/5 rating
27 verified reviews
From $1,450

Ready to try it?

Get started with Drift Email

Connect with the team for a personalised demo.

See Plans & Pricing

Still comparing?

See how it stacks up

Compare Drift Email side-by-side with top Conversational Marketing Software alternatives.

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Drift Email reviews and ratings

Buyer sentiment

Users generally express high satisfaction with Drift Email's conversational marketing capabilities and integration, though pricing transparency is a common concern.

What buyers like

  • Customer engagement
  • Ease of use
  • Integration with sales workflows

Common complaints

  • Pricing transparency
  • Complexity for small teams

4.8

Excellent

Based on 27 ratings & 27 reviews

Rating Distribution

Excellent

(24)

Very Good

(3)

Good

(0)

Poor

(0)

Poor

(0)

What users are saying

DM

Daniel M

11/19/19

5 out of 5

Reply Tracker for Marketing Automation

What do you like best? I like that you can track replies from marketing automation. This is a feature missing in marketing automation. What do you ...

Read more

AI

Administrator in Computer Software

10/23/19

4.5 out of 5

Easiest tool to set up and maintain

What do you like best? Siftrock takes the hassle out of inbox management. There’s so much vital information in reply emails, whether human or auto ...

Read more

AI

Administrator in Marketing and Advertising

01/31/19

5 out of 5

An Essential Tool for all Marketing & Sales Orgs

What do you like best? The best things about Siftrock are their intuitive dashboards and views, the ability to integrate with any major MAP, and ...

Read more

CB

Cheryl B

09/25/18

5 out of 5

General Inbox Pain Relief

What do you like best? No more sifting through hundreds of automated email replies. Siftrock saves us tons of time by sorting those out for us. ...

Read more

NV

Nangvorlee V. V

06/05/18

5 out of 5

Siftrock Rocks!

What do you like best? We are very new to Siftrock, but we are already loving it and seeing its potential! I love how the concept of the tool is so ...

Read more

PC

Philippe C

04/11/18

5 out of 5

Very helpful tool

What do you like best? Siftrock enables us to review and take action about every single email we receive. Managing all the auto response and manual ...

Read more

Security & Compliance

Drift Email security and data handling

Key compliance certifications and security features for IT and security teams evaluating Drift Email.

Certifications

SOC 2✓ Certified
GDPR✓ Certified
HIPAA✗ Not certified

Security features

Single Sign-On (SSO)✓ Yes
Multi-Factor Authentication✓ Yes
Data Encryption✓ Yes
Audit Logs✓ Yes

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9.6

Very Good

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9.5

Very Good

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Effortless and effective email ...

9.4

Very Good

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Maximize your email marketing ...

8.7

Very Good

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Target, connect, and succeed with ...

9.1

Very Good

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Navigate the shifting tides of ...

Very Good

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Empowering your sales team with ...

Excellent

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Track, Analyze, Enhance - Perfect ...

7.3

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Revolutionize communication with ...

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Help & Contact

Drift Email Support Options

Customer ServiceOnline
LocationBoston, Massachusetts

Frequently Asked Questions About Drift Email

Common questions buyers ask before choosing Drift Email.

Drift Email is a strong fit if: You want to boost customer engagement through conversational email workflows.; Your marketing, sales, and customer success teams require integrated communication tools.. Consider alternatives if: You are a small business with limited budget and no dedicated marketing resources.; You need a standalone, traditional email marketing tool without conversational features..

Buyers commonly note the following limitations of Drift Email: Pricing details are not publicly available, requiring sales contact; Limited information on standalone email marketing capabilities; May be complex for small teams without dedicated resources.

Some top alternatives to Drift Email includes Constant Contact, MailChimp, Campaign Monitor, FreshMail and Drift Prospector.

Drift Email offers Subscription pricing model

We don't have information regarding integrations of the Drift Email as of now.

The starting price of Drift Email is $1,450/Month

Ready to try it?

Get started with Drift Email

Get connected with the team for a personalised demo.

About the reviewer

Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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