dotdigital Reviews in June 2026: User Ratings, Pros & Cons

New Customer

What do you like best? Tighter integration with Magento. Ability to have automations. Surveys & Texting ability. We are currently under utilizing a lot of the features of Dotmailer as we are ramping up our familiarization with the platform. What do you dislike? WYSWYG interface is cumbersome and a bit more unintuitive coming from MailChimp. Can't filter/search for contacts only by domain. (ex: all gmail users) Support/Help documentation is pretty lacking when it comes to ...

Great Features

What do you like best? The service is very customizable, and segmentation works really well. What do you dislike? Support is slow and when something doesn’t work, they don’t try to understand the problem. Their goal seems to be to send a pointless e-mail back, ans this drags on the issue for days or even weeks. What problems are you solving with the product? What benefits have you realized? Dotmailer allows us to segment and target our customer base. Plus the automated ...

Comprehensive ESP: More than we need!

What do you like best? Dotmailer has so much to offer - I love the automation and segmentation capabilities, though I don't fully know how or have time to maximize them. I also love the easy form creator and landing page functionality. It makes running campaigns and special promos easy. What do you dislike? I feel I didn't get enough training, so I don't know how to use many of the features offered. I also find the whole program creation a bit intimidating - all of the tools ...

Powerful eCommerce Platform

What do you like best? Out of the box functionality that is set up for eCommerce. What do you dislike? Expensive compared to the likes of Drip or Infusionsoft Recommendations to others considering the product: Get an implementation package. They know their product and strategy very well. What problems are you solving with the product? What benefits have you realized? eCommerce engagement, abandoned carts, email retargeting

fom a marketing analist

What do you like best? for a non user the web page to take a look on your KPI's are very user friendly; What do you dislike? sometimes i can't do double clicks, i need to go back to the preview page and click to see what i need. What problems are you solving with the product? What benefits have you realized? emai marketing; yes i didn't have to pay to a agency to sent HTML's anymore.

Dotmailer & Magento are a perfect match! Great for any Magento user!!

What do you like best? Magenton's seamless intergration with Dotmailer makes this a tool that anyone using the Magento platform should have. Dotmailer also has great resources from training videos, to annual email marketing brochures that reinforce how important email marketing is in today's competitive online world. What do you dislike? It is a little hard for people with little to no background knowledge of computers or coding to get started but same as Magento. Takes a bit of a ...

Powerful Easy to Use Platform with Awesome Support Team

What do you like best? The platform is really easy to use for both non-technical and technical people. The ease of use doesn't come with a drawback int erm of possibilities. The pricing is also very competitive. The drag and drop email editor tool is a must-have for any our marketing team. What do you dislike? Since Dotmailer is relying on share send servers, their security for spam is quite high. We had a few problem re-subscribing customers that unsubscribed but were unable ...

Awesome Platform

What do you like best? It's super powerful, and the way we can bring in our products and market them is exceptional. The way we can utilize variables and product data is unlike any other email platform I have played around with, while also not having to shell out an arm and a leg. Fair pricing, powerful platform. What do you dislike? we are unable to direct our transactional data through your service and have to use mandrill due to some features you lack. Which is frustrating. But ...

Great ESP!

What do you like best? Dotmailer is intuitive and super easy-to-use, even for people like us who are not programmers. We have been able to get in the tool and figure out how to create new templates and new drip campaigns. What do you dislike? Since it is fully integrated with Magento, it certainly takes some programming to get everything plugged in What problems are you solving with the product? What benefits have you realized? Obviously, we hate sending batch-and-blast ...

Great, Functional ESP

What do you like best? I really like the support - very capable and helpful. I also really like the automation builder - easy to use. What do you dislike? I don't dislike that AB testing reporting isn't more detailed. I also would like to be able to send my AB test to the whole audience - not just 60% of the audience. What problems are you solving with the product? What benefits have you realized? We have solved the problem of over sending and not segmenting. We have solved ...