CallTrackingMetrics Reviews in July 2026: User Ratings, Pros & Cons

Call Tracking is Great!

What do you like best? What I like the best about Call Tracking is that we can track where people are calling from as well as listening to the calls once they are complete. We like that it shows you what specific marketing campaign is working the best. What do you dislike? What I dislike the most is that the mobile app doesn't show you the information on where the caller is calling from. I wish they could make a simple update on that app. Especially for businesses when they are on the ...

CTM has worked great for me for many years

What do you like best? I have used call tracking metrics for my attorney clients around 5 years. We use it to attribute paid search to calls conversions. I've tried most of the competition and have found CTM to be the best solution. The features I like are great support, extensive features such as click to call forms, and easy to find phone numbers. What do you dislike? I wish there was better integration with hosted chat so that we can show chat conversions in the same dashboard. ...

The best place to start with call tracking for driving ROAS on paid search

What do you like best? A very approachable price point for any business. Easy to get your data flowing back and forth between CTM and Google Ads/MS Ads. What do you dislike? At the time of this review, I would have like auto scaling and some more flexibility in reports. Recommendations to others considering the product: If you are on a custom cart like we were, expect to do some API work, however their API docs are top notch so any competent developer should be able to handle ...

Making it easier to track how my marketing generates phone leads!

What do you like best? I like the Google Analytics integration. It's made it easier for me to attribute phone calls to the marketing source. What do you dislike? I don't see that many downsides. The setup is a bit complex, but not any more than your standard call tracking software. I requested tech support ONCE, but they were really helpful and solved my issue quickly. Recommendations to others considering the product: Really take advantage of the integrations and the analytics ...

Call Tracking Metrics has always been the best call tracking solution for us.

What do you like best? Essentially, full control over call tracking. Amongst others, simultaneous number forwarding, call queus, call schedules, API access, and the quickest and most knowledgeable support team in the industry. What do you dislike? The interface has been revamped, but it still needs a bit of work (not all the options from the old interface are present in the new design). Overall, it does the job well. Recommendations to others considering the product: If you want ...

Quick Turnaround

What do you like best? I needed to transfer a sub-account to our main agency account. CTM was super helpful in explaining the process and after the request was submitted. The whole process took less than 24 hours. It was an excellent service and I would recommend CTM to others because of the amazing turn around time. What do you dislike? I do not have any negative experience with CTM. What problems are you solving with the product? What benefits have you realized? We are able to ...

Accurate & Reliable

What do you like best? The accuracy of the reporting seems very legitimate. Our marketing agency tracks phone calls back to the originating advertising source, campaign, medium, keyword, advert, etc., to help measure important KPIs and better understand the impact of marketing & advertising efforts for our clients. We've had reliability issues with other providers in terms of reporting accuracy but feel CallTrackingMetrics offers the best, most accurate solution for helping to identify ...

Great Value for Call Tracking Services

What do you like best? The user interface is very intuitive. The support area is easy to understand when trying to setup integrations. The support staff is undefeated in fixing any problems. They're the best. What do you dislike? The Agency Call Log does not allow you to set an Agency time zone, so all the logged times shown on that screen appear to be wrong. They show correctly when accessing each sub-account individually though. Recommendations to others considering the product: ...

I love the simplicity of Call Tracking Metrics

What do you like best? I like how I can get the call data back into Google Analytics and Google Ads for accurate call tracking. What do you dislike? It is sometimes hard to know if I'm doing something right when they launch a new feature. For example, the new direct integration with Google Ads. It was a simple set up, but the article that outlined how to set it up went through a lot of additional detail that I was unsure if I needed for my setup. I feel like a video walkthrough with ...

Customer service second to none

What do you like best? I've been using Call Tracking Metrics now for 8 months. The user interface is pretty intuitive and really easy to navigate. The call tracking sources and functionality is really clean and very easy to keep record of everything. It has helped our business hone in on the marketing sources and eliminate wasted spend. Not only that, we've been able to keep better records of all of our customers. But by far the best part about Call Tracking Metrics is their customer ...