8.6
SpotScore
Braze Reviews in September 2026: User Ratings, Pros & Cons
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Braze Reviews & Ratings
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Spotsaas Editor’s POV
Braze shines as a robust and versatile customer engagement platform, earning praise across users for its user-friendliness and ability to orchestrate multi-channel marketing campaigns. The tool’s standout features include its intuitive interface, which simplifies complex tasks like audience segmentation and campaign automation, and its comprehensive Canvas tool ...Read more
Braze pros and cons
Non-technical users can set up campaigns without developer help.
Supports email, in-app messages, push notifications, SMS, and webhooks in one platform.
Advanced personalization options using tools like Liquid logic, content blocks, and event-driven architecture to create hyper-targeted campaigns.
Workflow builder supports complex multi-step customer journeys.
New users unfamiliar with CRM tools can find initial setup and onboarding overwhelming.
API customization and some integrations are less flexible than niche competitors.
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Showing 281-290 out of 436
HQ
Humza Q
05/03/22
"Braze is the ultimate CRM Platform for any app!"
What do you like best about Braze? Braze has all the functionality I need to maximize the performance and retention of users within my app. It allows me to easily create campaigns and flows that seamlessly switch between multiple channels liks email, SMS, in-app messages, and push notifications. The new user-friendly features like the drag & drop email builder make campaign creation easier than ever before.
BK
Brodie K
04/28/22
"A platform that will save you time, money, and enable data-led marketing"
What do you like best about Braze? Braze is a malleable platform, able to be tailored exactly to your business's broader infrastructure. Snowflake data sharing enables you to link customer's behaviours and engagement with any personal or financial details that you may have sitting in other systems.
RJ
Rickie J
04/27/22
"Braze has ultimately changed the way we engage with our customers at a 1:1 level through digital"
What do you like best about Braze? The consistent ongoing support from Braze's success team has ultimately become the biggest asset when it comes to strategizing and executing within the platform.
AU
Anonymous User
04/27/22
"Braze is a very robust tool that is very marketer-friendly"
What do you like best about Braze? We love the out-of-the-box functionality and the ease of use. Braze is always coming out with new features that are super helpful for us.
AU
Anonymous User
04/26/22
"Braze is the best esp I've used!"
What do you like best about Braze? personalization capabilities, weather-based targeting, ease of use, support team, cost savings and omni-channel approach. After working with competitor ESP's (Fishbowl/Personica, Emma, Klaviyo) we were blown away with how much smoother our marketing campaigns were for both set up and deployment!
LS
Liz S
04/25/22
"Love the capabilities and consistent improvements"
What do you like best about Braze? Automation capabilities, customer support Email, sms, web push and connected content
BF
Brad F
04/22/22
"Braze is a great platform"
What do you like best about Braze? I’ve been working within Braze for 2+ years, utilizing the majority of the available features. I’ve been extremely happy with the platform on multiple levels. The platform itself is the most intuitive one I’ve used in my 7 years within the MarTech industry. The interface is easy to use and navigate, the campaign & automation features are robust and Braze’s endpoint is easy to use and well documented. I’ve also had wonderful experiences with our customer ...
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LC
Lucca C
04/19/22
"Excellent multi-channel messaging platform!"
What do you like best about Braze? It is versatile and dynamic. I can create many different campaigns easily. What do you dislike about Braze?
RQ
Richard Q
04/19/22
"Fantastic Customer Service"
What do you like best about Braze? Consistently served with capable and helpful Customer Success Managers and support team What do you dislike about Braze?
EM
Elsa M
04/13/22
"Third company where I use Braze and they still manage to amaze me"
What do you like best about Braze? -Constant product innovation: They keep impressing me with how much they innovate every month, they are literally always adding useful new features, channels, and functionalities to their product
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].