8.6
SpotScore
Braze Reviews in September 2026: User Ratings, Pros & Cons
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Braze Reviews & Ratings
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Spotsaas Editor’s POV
Braze shines as a robust and versatile customer engagement platform, earning praise across users for its user-friendliness and ability to orchestrate multi-channel marketing campaigns. The tool’s standout features include its intuitive interface, which simplifies complex tasks like audience segmentation and campaign automation, and its comprehensive Canvas tool ...Read more
Braze pros and cons
Non-technical users can set up campaigns without developer help.
Supports email, in-app messages, push notifications, SMS, and webhooks in one platform.
Advanced personalization options using tools like Liquid logic, content blocks, and event-driven architecture to create hyper-targeted campaigns.
Workflow builder supports complex multi-step customer journeys.
New users unfamiliar with CRM tools can find initial setup and onboarding overwhelming.
API customization and some integrations are less flexible than niche competitors.
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Showing 261-270 out of 436
AU
Anonymous User
07/18/22
"Braze has helped our marketing team reach thousands of inactive members every day."
What do you like best about Braze? I love that Braze is such an easy tool for collaboration with product and marketing. We are able to reach a full member funnel through braze with many different types of touchpoints (emails, texts, app pushes, app pop ups, etc). We can enroll new members, get them set up for success in the first 30 days, and then bring them back when they become inactive.
AU
Anonymous User
07/14/22
"I love the user interface."
What do you like best about Braze? The user interface is extremely user-friendly, I can easily figure things out myself, and if I can't, I know that our reps are always there to help.
AF
Andy F
07/14/22
"An essential platform for CRM"
What do you like best about Braze? High-powered reporting, intuitive campaign/segment organizational tools, and next-level customer service. What do you dislike about Braze?
TP
Tatiana P
07/13/22
"Braze and their team are awesome!"
What do you like best about Braze? Braze is very user-friendly and if I have any questions our CSM, Melissa, is always there to help! What do you dislike about Braze?
AU
Anonymous User
06/30/22
"Meets our Needs"
What do you like best about Braze? The ease with which we can execute multichannel campaigns. What do you dislike about Braze?
AH
Adam H
06/29/22
"Braze is an essential part of our communication strategy"
What do you like best about Braze? Braze is an easy to use and incredibly powerful communication platform that enables our complext daily sends while also letting us leverage advanced personalization.
AU
Anonymous User
06/28/22
"The Best Customer Engagement Tool Available"
What do you like best about Braze? - Braze's intuitive design makes it extremely easy-to-use - Resources and training materials are available at your fingertips
TN
Tiffany N
06/28/22
"Manager CRM"
What do you like best about Braze? Braze has a simple UI for marketers to navigate complex user experiences. Braze makes it easy to create best in class personalized experiences with world class support
AU
Anonymous User
06/28/22
"Incredibly easy to use, very supportive and intuitive interface. Tons of possibility"
What do you like best about Braze? Braze is accessible to non-developers, and makes it EASY to share with our marketing partners. Really accessible analytics out of the box that means I want everyone to have access
AU
Anonymous User
06/22/22
"A great product with fantastic support"
What do you like best about Braze? I'm a big fan of the product in general. Content blocks, Templates and the general technical infrastructure allows less technical team members to use with ease without hindering more technical requirements.
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].