8.6
SpotScore
Braze Reviews in September 2026: User Ratings, Pros & Cons
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Braze Reviews & Ratings
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Spotsaas Editor’s POV
Braze shines as a robust and versatile customer engagement platform, earning praise across users for its user-friendliness and ability to orchestrate multi-channel marketing campaigns. The tool’s standout features include its intuitive interface, which simplifies complex tasks like audience segmentation and campaign automation, and its comprehensive Canvas tool ...Read more
Braze pros and cons
Non-technical users can set up campaigns without developer help.
Supports email, in-app messages, push notifications, SMS, and webhooks in one platform.
Advanced personalization options using tools like Liquid logic, content blocks, and event-driven architecture to create hyper-targeted campaigns.
Workflow builder supports complex multi-step customer journeys.
New users unfamiliar with CRM tools can find initial setup and onboarding overwhelming.
API customization and some integrations are less flexible than niche competitors.
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Showing 211-220 out of 436
DA
Daniel A
11/02/22
"Great engagement tool"
What do you like best about Braze? the streamlined campaign creation process and the swift customer success team What do you dislike about Braze?
CL
Clarisse L
11/02/22
"Comparing to bigger competitors on the market, Braze is an both a intuitive and powerful tool."
What do you like best about Braze? We can rely on our CSM and a very efficient support team for any questions. What do you dislike about Braze?
AU
Anonymous User
11/02/22
"Very Intuitive Email Marketing Platform!"
What do you like best about Braze? Braze is a very easy-to-use email marketing system. You can create emails from scratch or use one of their templates. It's very easy to create segments, import and export lists, create workflows and pull reporting. If you ever get stuck on something they have an expansive resource library.
TJ
Tia J
11/01/22
"Great experience - 10/10"
What do you like best about Braze? I love the ability to create experimental lifecycle journeys easily with the canvas features. What do you dislike about Braze?
AB
Allison B
11/01/22
"They're not kidding - you can start small and go big with Braze"
What do you like best about Braze? Braze is a very full-featured platform, but you can get started relatively quickly - and you don't need to learn a ton of features that you're not ready to use yet. Really enjoy their Slack community as well.
LV
Lindsey V
10/31/22
"I've been working with different ESP's for 10+ years and Braze is by far the best I have every used"
What do you like best about Braze? A lot of ESP's are difficult to use and were built for a developer. Braze was definitely built for the marketer. They also have the best documentation if you aren't able to figure something out.
DD
Daura D
10/28/22
"Best tool for lifecycle marketing"
What do you like best about Braze? - All in one: segmentation, campaign building (both simple and complex), analysis of results - It can be as simple or as advanced as you need it to be
DT
Darren T
10/27/22
"Braze is great"
What do you like best about Braze? Extremely powerful CRM tool with multi channel support What do you dislike about Braze?
DB
Dajanae B
10/27/22
"Extremely helpful and easy to navigate"
What do you like best about Braze? I like the intelligent timing aspect of Braze. That's very helpful and important to ensure we reach all of our customers at the best time for them.
AU
Anonymous User
10/27/22
"I've used Braze in two different positions and believe it's a great CRM tool!"
What do you like best about Braze? I like the multichannel messaging and reporting capabilities. Everything from drag and drop templates and IAM messaging is also very useful!
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].