8.6
Spot Score
Braze Reviews in June 2026: User Ratings, Pros & Cons
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Braze Reviews & Ratings
Spotsaas Editor’s POV
Braze shines as a robust and versatile customer engagement platform, earning praise across users for its user-friendliness and ability to orchestrate multi-channel marketing campaigns. The tool’s standout features include its intuitive interface, which simplifies complex tasks like audience segmentation and campaign automation, and its comprehensive Canvas tool ...Read more
Braze pros and cons
User-friendly interface with intuitive design, making it easy to set up campaigns and use features even for non-technical or beginner users.
Comprehensive multichannel capabilities including email, in-app messages, push notifications, SMS, and webhooks, enabling seamless customer engagement across touchpoints.
Advanced personalization options using tools like Liquid logic, content blocks, and event-driven architecture to create hyper-targeted campaigns.
Extensive automation capabilities and workflow flexibility, allowing the creation of complex customer journeys with ease.
Initial setup and onboarding may feel overwhelming for users new to CRM tools due to the richness and complexity of features.
Limited functionality in some areas, such as advanced customization through APIs or integrations compared to niche competitors.
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Showing 111-120 out of 436
AU
Anonymous User
04/03/23
"Great platform for multi-channel marketing automation"
What do you like best about Braze? - Lots of integrations (Mixpanel, Lob, etc.) - Easy to use interface can enables small, agile marketing tema
ER
Enara R
03/31/23
"Braze is a super functional platform!"
What do you like best about Braze? Braze is incredibly useful for businesses as it helps sync consumer engagement and retention across email, SMS, in-app pushes, and more.
AU
Anonymous User
03/31/23
"Braze is an excellent Push / Email / Messaging marketing tool"
What do you like best about Braze? Ability to develop a marketing communication rollout plan using Braze's Canvas feature What do you dislike about Braze?
AL
AOLING L
03/30/23
"Great MKT Tool, many settings to customize your own campaigns"
What do you like best about Braze? Powerful MKT tools which can help customize your own campaigns a lot. They have a great onboarding team to support you as well from marketing strategy to technical integrations.
AU
Anonymous User
03/30/23
"Very easy to use!"
What do you like best about Braze? Braze is very easy to use. I'm a new user, and it's been relatively easy to navigate the platform and set up campaigns. I really like being able to limit how many contacts receive a campaign, a feature that has been handy during the IP warmup process and for surveys. The calendar view for campaigns is also very convenient for helping me visualize my campaign schedule.
AU
Anonymous User
03/28/23
"Very user friednly"
What do you like best about Braze? Love how user-friendly the UX is. And also Braze is always keep improving their product which keeps things exciting and allows for new ideas and improved ways of working
RB
Rochelle B
03/23/23
"Easy and Efficient"
What do you like best about Braze? I like the fact that Braze is not difficult to operate. What do you dislike about Braze?
HY
Halil Y
03/08/23
"Head of CRM"
What do you like best about Braze? The recency of the new features and development Support
KG
Kevin G
03/04/23
"Braze is really a big help!"
What do you like best about Braze? Getting the required information for us who works as a customer support representatives to help resolve the issue of the customer and it also contributes to our knowledge.
KC
Krista C
03/02/23
"User-friendly customer engagement platform"
What do you like best about Braze? Braze is a user-friendly customer engagement platform. The product suite is easy to navigate and insights are clear to ensure your CRM strategy is at its best and leverages the very best learnings and data.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].