Blueshift Reviews in June 2026: User Ratings, Pros & Cons

Overall, a great marketing platform

What do you like best? You can easily upload customer email lists. I like that there are a lot of pre-existing templates you can choose from if you don't want to build one from scratch. Most of the documentation is very helpful. What do you dislike? Documentation on how to actually implement tags would be nice. What problems are you solving with the product? What benefits have you realized? Blueshift will replace a slow and outdated email messaging platform. Blueshift will be a ...

Creating templates and handling campaign with Blueshift is user friendly.

What do you like best? Workflow setup procedure, reporting and applying condition in workflow are the things I like the most in Blueshift. Also while uploading the templates they provide a side by side view of source code and UI of the template, I like this idea of them. What do you dislike? I would say they need to work upon UI, if they will improve UI of Blueshift then it might be possible that it will become favorite of more users, other than that as per my experience I have found ...

Very useful

What do you like best? That the tool saved my time, very well organized What do you dislike? Not being able to adjust the campaign after launching it Recommendations to others considering the product: More flexible when it comes to change the campaign What problems are you solving with the product? What benefits have you realized? Email automation

Simple, Efficient, and a Complete CRM management tool

What do you like best? Using Blueshift as a CRM management tool has been an amazing experience for me. Customization of email templates, checking data events with tracked and anonymised customer information that remains private and compliant with all data protection rules is a dream tool for us. Two-factor authentication with such a tool is simply a cherry on the top for a security fanatic like me. Been using the tool for almost a year now and love the customization features ...

Cross-channel marketing made simple

What do you like best? Fast, easy and logical to use. Makes CRM a whole lot easier. What do you dislike? Automating emails can be a little confusing and intimidating to newcomers, but I guess that comes with any new tool. Recommendations to others considering the product: Take the time to learn it. It's totally worth it. What problems are you solving with the product? What benefits have you realized? We're using blueshift to automate our marketing and create email work flows ...

Blueshift helps us make our Customer data actionable for marketing automation at scale.

What do you like best? I like Blueshifts ability to create product recommendations at scale based on individual Customers browsing and purchasing data. This allows us to create 1-1 Customer to offer communications at scale across our engaged Customers. What do you dislike? I struggle somewhat with prioritization between different trigger based push notifications. It would be great if Blueshift could apply their AI prowess to help us decide, when a Customer is potentially eligible for ...

Best Solution in managing customer data

What do you like best? Automations based on trends and habits of our customers. It really makes the process easier. It is an effective solution to manage thousand of our customers by collecting and analysis of our data. Also, it's very useful in collecting customer profiles. We do not need to manually update it, the AI itself updates it in the backend. What do you dislike? It takes time to get used to to the interface, but once you learn the ins and outs... it gets easier. Most of our ...

Great Product

What do you like best? I love the dual screen, being able to see the email design while the code changes. Their customer support has been great to work with and are always open to suggestions and helping us improve our process What do you dislike? There have been a few times where the customer view of the email hasn't completely matched what happens in every mail format - would be awesome to be able to check all email servers What problems are you solving with the product? What ...

Excellent customer service and training platform

What do you like best? Our Senior Implementation Manager is very proficient, helpful and supportive. In overall, the system is very intuitive and user-friendly. What do you dislike? The campaign flow UI is a bit strange to me. I do not necesseraly dislike it, but I will need to get used to it. Recommendations to others considering the product: An innovative company with a great pro-customer attitude and a successful UX/UI of the system itself What problems are you solving with ...

Best Tool for Marketing Automation

What do you like best? We are using email marketing blueshift integration and got good improvements in email conversions and conversion rate. This is easy to implement, easy to drive and also provide advance level optimization and reports. We are very impressed with its 'Segment-of-one marketing automation' solutions. It helped us to convert users who left our website without any purchase. What do you dislike? You need some technical knowledge to drive blueshift tool but support team ...