Blueshift Reviews in June 2026: User Ratings, Pros & Cons

Nice platform to create email campaigns

What do you like best? It's easy to find how it works, easy to find tools to change the email style What do you dislike? Pretty limited in a more advanced level, for example when you inject HTML, CSS is not saved for other templates, you need to create a shared component and then inject in the emails you want to add it and add again classes to objects, even though I changed only the text... What problems are you solving with the product? What benefits have you realized? I can ...

Good for a non-CRM expert

What do you like best? Ability to see metrics for given sends in a table-like format and drill down into A/B tests or versioning. What do you dislike? Search functionality rarely works for me to find a specific campaign. What problems are you solving with the product? What benefits have you realized? Integration with other platforms, customer relationship management tools, and data.

Email Campaigns made easy

What do you like best? Blueshift offers you a simple interface to build campaigns based on triggering events. The interface is intuitive and easy to navigate with a lot of customization options. What do you dislike? Inability to modify the timing of emails once they're scheduled. Inability to move campaigns across instances. What problems are you solving with the product? What benefits have you realized? Email campaign automation. We were able to build a 3 months campaign for ...

Easy to use and lots of analytics

What do you like best? The option to segment your database in very specific groups, then use those groups for sending them email newsletters. What do you dislike? Email creation interface could be more modern and the process of scheduling push notifications could be faster. What problems are you solving with the product? What benefits have you realized? Segmentation is perfect, analytics very helpful, automation part very needed.

Daily User of This Versatile, User-Friendly Platform

What do you like best? Blueshift is very versatile from a functionality standpoint. I feel like we are able to accomplish most things we want to test easily and efficiently. For the most part it is very user friendly as well. I've only been a daily user for the past 5 months, and I feel like I was able to pick it up very quickly with limited frustration. What do you dislike? The dashboard tends to be a bit buggy - it usually doesn't impact what we're trying to accomplish, but it can ...

Blueshift Review

What do you like best? Recommendation, Predicative Scoring, Liquid, Advance Segmentation What do you dislike? No Web Overlay, Live Content Is Extra, No Customize Able Analytic Reporting Recommendations to others considering the product: Recommendation, Predicative Scoring, Liquid, Advance Segmentation What problems are you solving with the product? What benefits have you realized? Recommendation, Predicative Scoring, Advance Segmentation

On the right track.

What do you like best? Customer service is friendly and the product is constantly being worked on to be made better. What do you dislike? The biggest issue with the product is the lack of control group tracking. They have buckets set up to withhold users from a send but no way great way to analyze how that control group performs compared to the treatment group. The product works better for building and sending out emails but could use a lot of work in better understanding the ...

Great platform for customer segmentation and email triggers

What do you like best? BlueShift has a wide scope of segmentation options that I feel like I haven't even scratched the surface of yet! Great for creating event-triggered emails and targeting specific demographics for your company's specific needs. What do you dislike? The interface could still use some work with the reporting mechanics and some of the user experience. What problems are you solving with the product? What benefits have you realized? I'm able to test emails at a ...

Blueshift Review by Email Developer

What do you like best? I like the rendering of emails displays on different device sizes. I also like having the ability to tag and sort emails What do you dislike? I don't have a way to leave notes about a particular email in the system without including it as an actual comment in the email html file. This might be a nice feature so I can leave comments for non developers. It would also be nice if the code editor had the ability to collapse lines of code. What problems are you ...

Great Data Platform for Triggered Emails

What do you like best? Blueshift makes it easy to create triggered emails based on events through customer profiles. It is easy to create events, segments new email campaigns. What do you dislike? There are a few things that would help make Blueshift better, like allowing copy and paste feature of new templates within a branch to help with data transfer or being able to archive templates that are no longer in use to help give a cleaner view of campaigns. Recommendations to others ...