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9.8

SpotScore

Bitly - URL Shorteners

Bitly Reviews in September 2026: User Ratings, Pros & Cons

Shorten, track, and share with ease.

4.31

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Starts from $21 / Month when Billed Yearly, also offers free forever plan

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Bitly Reviews & Ratings

4.31

Very Good

Based on 702 ratings & 857 reviews

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Rating Distribution

Excellent

(599)

Very Good

(170)

Good

(26)

Poor

(1)

Terrible

(61)

Spotsaas Editor’s POV

Bitly.com stands out as a popular and user-friendly URL shortening service, offering quick and efficient link organization. Users appreciate the simplicity and ease of creating custom shortened links, allowing for better link management. The service provides valuable insights through analytics, enabling users to track link performance effortlessly. However, some ...Read more

Bitly pros and cons

  • Easy to use for creating shortened links and organizing them efficiently.

  • Provides analytics that offer valuable insights on link performance.

  • Offers a generous monthly limit for creating personalized links, even in the free plan.

  • Helpful for businesses in presenting a cohesive and organized online appearance across various platforms.

  • Misleading pricing structure, with hidden annual payment commitments instead of monthly plans.

  • Lack of customer support responsiveness, making issue resolution difficult.

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Showing 81-90 out of 857

RS

Renee S

04/18/23

5 out of 5

"Love bitly!"

What do you like best about Bitly? Bitly is quick and easy and a great way to track traffic for all my different campaigns! What do you dislike about Bitly?

AH

Arda H

04/17/23

0 out of 5

"Scam - Worst Customer Success at the same time"

What do you like best about Bitly? Nothing at all. They provide a basic application where you need to pay in full for a QR code What do you dislike about Bitly?

AU

Anonymous User

04/14/23

5 out of 5

"Bitly is quick and very effective to get the job done right."

What do you like best about Bitly? The easy interface to get the short code and the QR code done on one page. What do you dislike about Bitly?

FF

Fabio F

04/14/23

5 out of 5

"bit.ly is a simple, fast and functional platform for creating Qrcodes and short links"

What do you like best about Bitly? - ease of use - reading statistics

AU

Anonymous User

04/13/23

4 out of 5

"Great for quick link-shortening and basic analytics"

What do you like best about Bitly? I like how quick and easy bitly is to use, and how it's open to anyone to use. It really cleans up your posts when you're trying to share content that requires linking out to another site.

JD

Jessica D

04/13/23

5 out of 5

"Great for analytics, organization, and more"

What do you like best about Bitly? Of course we use Bit.ly to shorten URL's and track link clicks, but we also utilize the tool for QR codes and to organize our links. It's been extremely valuable.

AU

Anonymous User

04/13/23

4 out of 5

"Great product for URL Shortening for Social and SMS Messages"

What do you like best about Bitly? Easy to use and the interface is simple. What do you dislike about Bitly?

NC

Nikki C

04/13/23

4 out of 5

"Bit.ly is super functional and is able to tie into all our social media services - efficient!"

What do you like best about Bitly? Bit.ly is super functional and can tie into all our social media services - we do not have to worry about scrambling through multiple UTM parameters at once.

MM

Mel M

04/13/23

3 out of 5

"Good tool, but limited support or clarity on limits"

What do you like best about Bitly? I appreciate the ability to re-direct links or rename links. To keep branding consistent, we moved away from using individual links for each event and instead use the same link each year for recurring events. All we change is the back end URL so direct to the new landing page for the event each year. This has also been helpful when unexpected errors required us to redirect away from a location we had originally planned to use.

AU

Anonymous User

04/13/23

4 out of 5

"Great for quick link-shortening and basic analytics"

What do you like best about Bitly? I like how quick and easy bitly is to use, and how it's open to anyone to use. It really cleans up your posts when you're trying to share content that requires linking out to another site.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].