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SpotScore

Bitly - URL Shorteners

Bitly Reviews in September 2026: User Ratings, Pros & Cons

Shorten, track, and share with ease.

4.31

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Starts from $21 / Month when Billed Yearly, also offers free forever plan

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Bitly Reviews & Ratings

4.31

Very Good

Based on 702 ratings & 857 reviews

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Rating Distribution

Excellent

(599)

Very Good

(170)

Good

(26)

Poor

(1)

Terrible

(61)

Spotsaas Editor’s POV

Bitly.com stands out as a popular and user-friendly URL shortening service, offering quick and efficient link organization. Users appreciate the simplicity and ease of creating custom shortened links, allowing for better link management. The service provides valuable insights through analytics, enabling users to track link performance effortlessly. However, some ...Read more

Bitly pros and cons

  • Easy to use for creating shortened links and organizing them efficiently.

  • Provides analytics that offer valuable insights on link performance.

  • Offers a generous monthly limit for creating personalized links, even in the free plan.

  • Helpful for businesses in presenting a cohesive and organized online appearance across various platforms.

  • Misleading pricing structure, with hidden annual payment commitments instead of monthly plans.

  • Lack of customer support responsiveness, making issue resolution difficult.

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Showing 331-340 out of 857

AU

Anonymous User

12/03/21

5 out of 5

"Bitly Experience"

What do you like best about Bitly? I like how easy and convenient it is to use when making social media posts. What do you dislike about Bitly?

AU

Anonymous User

12/03/21

4.5 out of 5

"Ease of Use Keeps Me Coming Back"

What do you like best about Bitly? The landing page of my account takes me right where I can see everything I need to. I can create a shortened link and rename it in a matter of seconds, so it doesn't slow down my work. I also like that all of my shortened links are on the same page, so I can just reuse one if needed.

AU

Anonymous User

12/03/21

4.5 out of 5

"Ease of Use Keeps Me Coming Back"

What do you like best about Bitly? The landing page of my account takes me right where I can see everything I need to. I can create a shortened link and rename it in a matter of seconds, so it doesn't slow down my work. I also like that all of my shortened links are on the same page, so I can just reuse one if needed.

JN

Jessi N

12/02/21

4.5 out of 5

"Super Easy to Use URL Shortener"

What do you like best about Bitly? Bitly is a super simple and easy to use URL shortener that provides basic insights and analytics as well. It also allows you to customize your URLs to your campaign or company name. It also provides additional insights to link analytics which is very helpful.

AU

Anonymous User

12/02/21

4.5 out of 5

"Great Tool for Shortening URLs"

What do you like best about Bitly? Bitly is very easy to use. Simple paste in your long URL and it instantly gives you a short URL that you can use in emails and social media. Highly recommend.

BW

Ben W

12/02/21

5 out of 5

"No more ugly URLs"

What do you like best about Bitly? Bitly is particularly effective for our team when integrating links into marketing collateral and user-facing content. It looks much cleaner than a lengthy URL.

AD

Aaron D

12/02/21

3.5 out of 5

"Most well known, easiest to get started link shortner"

What do you like best about Bitly? Super easy to get started, no account needed to shorten links. The free account has plenty of features. Paid version will give a lot of extra feature to further enhance your business.

AU

Anonymous User

12/02/21

4.5 out of 5

"Great Tool for Shortening URLs"

What do you like best about Bitly? Bitly is very easy to use. Simple paste in your long URL and it instantly gives you a short URL that you can use in emails and social media. Highly recommend.

AU

Anonymous User

12/02/21

5 out of 5

"Best utility"

What do you like best about Bitly? its fast and is very handy when you need it in the most especially it helped me in my job. What do you dislike about Bitly?

JN

Jessi N

12/02/21

4.5 out of 5

"Super Easy to Use URL Shortener"

What do you like best about Bitly? Bitly is a super simple and easy to use URL shortener that provides basic insights and analytics as well. It also allows you to customize your URLs to your campaign or company name. It also provides additional insights to link analytics which is very helpful.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].