Basis Reviews in June 2026: User Ratings, Pros & Cons

Support has been fantastic and the platform has what we need to be successful.

What do you like best? The support that accompanies this platform is really what makes it a successful arm of our business. Our main contact at Basis takes initiative in jumping into Basis and proactively making optimization suggestions for us to be successful which is extremely helpful. She constantly makes herself available to us when we need help. As for the platform, we are able to get access to the inventory we need for our campaigns with the ability to test different audiences ...

Easy to Set-Up, Easy to optimize

What do you like best? I like that their user interface is easy to use, the platform takes you through all the set-up step by step defining all your marketing targets for your campaigns. You can also check the avg CPM on the inventory list and filter to your marketing requirements. Also, the platform optimize based on your requirements and you can also do some changes manually if you would like to, but so far, my campaigns run smoothly thanks to this. What do you dislike? I don't use ...

Great DSP

What do you like best? Basis is very user-friendly and the dashboard is easy to navigate. Our account rep is very knowledgeable and always eager to help solve any problems. What do you dislike? The platform was a bit tricky to master at first but the training offered by Basis was very helpful. What problems are you solving with the product? What benefits have you realized? Basis helps us deliver a broader range of advertising solutions. It enables us to offer more to our clients.

Support has been fantastic and the platform has what we need to be successful.

What do you like best? The support that accompanies this platform is really what makes it a successful arm of our business. Our main contact at Basis takes initiative in jumping into Basis and proactively making optimization suggestions for us to be successful which is extremely helpful. She constantly makes herself available to us when we need help. As for the platform, we are able to get access to the inventory we need for our campaigns with the ability to test different audiences and ...

Easy to Set-Up, Easy to optimize

What do you like best? I like that their user interface is easy to use, the platform takes you through all the set-up step by step defining all your marketing targets for your campaigns. You can also check the avg CPM on the inventory list and filter to your marketing requirements. Also, the platform optimize based on your requirements and you can also do some changes manually if you would like to, but so far, my campaigns run smoothly thanks to this. What do you dislike? I don't use the ...

Great DSP

What do you like best? Basis is very user-friendly and the dashboard is easy to navigate. Our account rep is very knowledgeable and always eager to help solve any problems. What do you dislike? The platform was a bit tricky to master at first but the training offered by Basis was very helpful. What problems are you solving with the product? What benefits have you realized? Basis helps us deliver a broader range of advertising solutions. It enables us to offer more to our clients.

Reporting for clients

What do you like best? How is it is to view the status of a client. What do you dislike? How sometimes you have to wander around to find old creative. What problems are you solving with the product? What benefits have you realized? It helps clients grow nationally.

Reporting for clients

What do you like best? How is it is to view the status of a client. What do you dislike? How sometimes you have to wander around to find old creative. What problems are you solving with the product? What benefits have you realized? It helps clients grow nationally.

User friendly and simple

What do you like best? It's super easy to create and manage campaigns. Plus it helps keep all brands and campaigns more organized and easily accessible. Everything is easy to find and layout makes complete sense. Extremely user friendly. What do you dislike? The Centro/terminology is hard to remember for someone who is not inside, buying regularly. I also dislike how long it takes to get the numbers you need for reporting. Sometimes, we need data right away. So, I wish there was ...

Using Basis

What do you like best? I think that it's a really easy platform to navigate and understand as I am new to programmatic display buying. What do you dislike? There are a few features I know other platforms offer that Basis doesn't which would be great. Scheduling ads would be nice and more of a mainstream way to optimize. Recommendations to others considering the product: It's a really great tool to use and it's easy to navigate. There are other platforms that are more advanced ...