NEWJoin 1M+ SaaS Professionals|Get Weekly Insights, Trends & Expert PicksSubscribe Free →

Spotsaas logo

8.7

Spot Score

Basis - Demand Side Platform (DSP)

Basis Reviews in June 2026: User Ratings, Pros & Cons

Maximize performance and quality with Basis.

4.4

Add to compare

Basis offers custom pricing plan

Get Pricing Details

Basis Reviews & Ratings

4.4

Very Good

Based on 304 ratings & 304 reviews

Rating Distribution

Excellent

(207)

Very Good

(81)

Good

(14)

Poor

(0)

Terible

(2)

Spotsaas Editor’s POV

Basis by AppNexus is designed for marketers who prioritize performance and quality in their advertising campaigns. Its user-friendly interface and strong analytics make it a solid choice, though costs can add up for smaller advertisers.Read more

Basis pros and cons

  • User-friendly interface

  • Strong performance tracking

  • Data enrichment services

  • Scalable solutions

  • Can be costly for small campaigns

  • Limited customization options

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 131-140 out of 304

A

Anonymous

11/13/18

3.5 out of 5

Great Customer Service

What do you like best? The customer service team is willing to help out with issues both large and small. The team also cares about our success as well as the success of our clients. What do you dislike? Reporting and forecasting seems to still be a challenge ... would love to see both available and improved. Recommendations to others considering the product: It is a user friendly DSP platform with great customer service. What problems are you solving with the product? What benefits ...

Read more

A

Anonymous

11/13/18

4.5 out of 5

Great User Experience!

What do you like best? The best attribute about Basis is the ability to target granularly. What do you dislike? My least favorite attribute about Basis is the ambiguity of geo targeting. Recommendations to others considering the product: None What problems are you solving with the product? What benefits have you realized? We are able to effectively drive successful programmatic campaigns for our clients.

AI

Administrator in Broadcast Media

11/13/18

5 out of 5

Leanring a lot and getiing educated about digital sleling platforms,

What do you like best? How easy it is to get help if you need it. What do you dislike? I am very confused about the terminology. I wish there was an easier way to learn this terminology! Recommendations to others considering the product: User friendly and great staff! Always available for help to meet your needs. What problems are you solving with the product? What benefits have you realized? Easy way to manage client needs.

A

Anonymous

11/13/18

5 out of 5

Social Marketing nerd finally appreciates programatic thanks to Basis

What do you like best? Primarily I am a social media marketing expert. I never really paid that much attention to programatic display. But when my company began migrating to Basis and I started learning about all of the capabilities to target, re-target, and reach new audiences - I was floored. Now programatic display advertising and re-marketing have become important components in my overall digital sales funnel. Our Customer Success Manager at Basis, Michael Sammut was instrumental ...

Read more

AI

Agency in Marketing and Advertising

11/13/18

4.5 out of 5

Great User Experience!

What do you like best? The best attribute about Basis is the ability to target granularly. What do you dislike? My least favorite attribute about Basis is the ambiguity of geo targeting. Recommendations to others considering the product: None What problems are you solving with the product? What benefits have you realized? We are able to effectively drive successful programmatic campaigns for our clients.

A

Anonymous

11/13/18

5 out of 5

Leanring a lot and getiing educated about digital sleling platforms,

What do you like best? How easy it is to get help if you need it. What do you dislike? I am very confused about the terminology. I wish there was an easier way to learn this terminology! Recommendations to others considering the product: User friendly and great staff! Always available for help to meet your needs. What problems are you solving with the product? What benefits have you realized? Easy way to manage client needs.

SW

Sam W

11/13/18

5 out of 5

Social Marketing nerd finally appreciates programatic thanks to Basis

What do you like best? Primarily I am a social media marketing expert. I never really paid that much attention to programatic display. But when my company began migrating to Basis and I started learning about all of the capabilities to target, re-target, and reach new audiences - I was floored. Now programatic display advertising and re-marketing have become important components in my overall digital sales funnel. Our Customer Success Manager at Basis, Michael Sammut was ...

Read more

A

Anonymous

11/13/18

5 out of 5

Great results, Great service, Great partner

What do you like best? The level of service in comparison to typical providers is extremely valuable, as there is always someone to check in on performance, provide suggestions, dig deep into research and answer any and all questions. What do you dislike? We ran into a problem with not being able to build a lookalike campaign with their self service model but true to their service they created the campaign for us in their managed platform so we could meet our goals and client ...

Read more

RG

Ryan G

11/13/18

5 out of 5

Great results, Great service, Great partner

What do you like best? The level of service in comparison to typical providers is extremely valuable, as there is always someone to check in on performance, provide suggestions, dig deep into research and answer any and all questions. What do you dislike? We ran into a problem with not being able to build a lookalike campaign with their self service model but true to their service they created the campaign for us in their managed platform so we could meet our goals and client ...

Read more

AI

Agency in Marketing and Advertising

11/13/18

3.5 out of 5

Great Customer Service

What do you like best? The customer service team is willing to help out with issues both large and small. The team also cares about our success as well as the success of our clients. What do you dislike? Reporting and forecasting seems to still be a challenge ... would love to see both available and improved. Recommendations to others considering the product: It is a user friendly DSP platform with great customer service. What problems are you solving with the product? What ...

Read more

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

Grow your pipeline with buyers who are already looking for you

254,000+ buyers use Spotsaas every month to evaluate and shortlist software. Get in front of them — for free, or with a managed growth plan built around your category.