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9.6

SpotScore

Apollo.io - Sales Engagement Software

Apollo.io Reviews in September 2026: User Ratings, Pros & Cons

Empower your sales team to exceed goals.

4.97

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Starts from $0 / user / month when monthly, also offers free forever plan

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Apollo.io Reviews & Ratings

4.97

Excellent

Based on 1958 ratings & 2210 reviews

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Rating Distribution

Excellent

(2193)

Very Good

(0)

Good

(0)

Poor

(0)

Terrible

(17)

Spotsaas Editor’s POV

Apollo.io is built for sales teams that need to verify contact information at scale. The platform excels at email finding and validation—its core strength—but has real limitations worth understanding before purchase. The data accuracy depends heavily on how recently Apollo.io refreshed its sources; older records may return invalid emails. In demos, ask ...Read more

Apollo.io pros and cons

  • Easy to use and user-friendly interface for locating contacts and companies, with convenient filters for narrowing down searches.

  • Accurate data and reliable emails and phone numbers, enhancing outreach success.

  • Efficient email sequencing and analytics monitoring, aiding in campaign execution and tracking.

  • Combines various sales tech functionalities for building personas, finding contacts, and enriching data, facilitating outbound efforts.

  • Potential complexity for newcomers due to the richness of features without proper support.

  • Limited selection in the Marketplace for additional apps and connectors, restricting advanced functionalities.

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Showing 821-830 out of 2210

ZS

Zev S

07/29/23

5 out of 5

"Very simple to learn to use. Pretty straight forward. Great UI"

What do you like best about Apollo.io? The apility to know if the customers business is for example Mobile app friendly. Also knowing their current level of intent. What do you dislike about Apollo.io?

SG

Sowndharya G

07/28/23

5 out of 5

"Valid emails for Valid Campaigns"

What do you like best about Apollo.io? Verified emails for free at a monthly recurring billling cycle What do you dislike about Apollo.io?

EA

Emmanuel A

07/28/23

5 out of 5

"Impact of Apollo.io to incoming Tech Business"

What do you like best about Apollo.io? The ability of apollo to spool out data with its level of accuracy and stating where the information was sourced from is incredibly beautiful as it help redue research time into sending in introduction letter to these companies

MT

max T

07/28/23

5 out of 5

"Apollo.io Two Thumbs Up"

What do you like best about Apollo.io? Apollo.io is the best tool ive used for sourcing leads for my sales pipeline. Anytime I need to find a decision maker within a company, Apollo has all the info i need. Their free account provides soo much value and they are very reasonable with pricing for their premium accounts.

AM

Ash M

07/28/23

5 out of 5

"Most valuable sales/prospecting tool"

What do you like best about Apollo.io? What I find to be MOST helpful is the people and company search tools. They make it super easy to find the contacts I need for a business I'm targeting, and often even have the emails/phone numbers for everyone I need to speak to! Saves me SO much time that I'd otherwise be using to scrub the internet for this info. And you can't beat the cost!

SB

Sushil B

07/28/23

5 out of 5

"It was really helpful, for my lead generation team"

What do you like best about Apollo.io? Easy access to emails and details about the client we need. Email customization and auto follow-up

HT

Hassam T

07/28/23

5 out of 5

"Found the information needed easily and accurate"

What do you like best about Apollo.io? Finding the business contacts and emails. What do you dislike about Apollo.io?

SK

Sai Kiran Reddy B

07/27/23

5 out of 5

"Great to use"

What do you like best about Apollo.io? It is excellent for extracting emails from different domains efficiently, and it is also great for sending mass emails. What do you dislike about Apollo.io?

ME

Manuel E

07/27/23

5 out of 5

"Full prospecting experience"

What do you like best about Apollo.io? Infomation Filters

AU

Anonymous User

07/27/23

5 out of 5

"Bang-for-Buck Intelligence Software"

What do you like best about Apollo.io? Apollo is intuitive, feature-packed and priced very competitively. It has many features that set up your marketing and sales teams for success — ensuring maximum deliverability and customer engagement. It's easy to search for contacts, set up email sequences and even manage each deal. The new features like the AI-generated emails are quite nifty too.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].