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9.6

SpotScore

Apollo.io - Sales Engagement Software

Apollo.io Reviews in September 2026: User Ratings, Pros & Cons

Empower your sales team to exceed goals.

4.97

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Apollo.io Reviews & Ratings

4.97

Excellent

Based on 1958 ratings & 2210 reviews

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Rating Distribution

Excellent

(2193)

Very Good

(0)

Good

(0)

Poor

(0)

Terrible

(17)

Spotsaas Editor’s POV

Apollo.io is built for sales teams that need to verify contact information at scale. The platform excels at email finding and validation—its core strength—but has real limitations worth understanding before purchase. The data accuracy depends heavily on how recently Apollo.io refreshed its sources; older records may return invalid emails. In demos, ask ...Read more

Apollo.io pros and cons

  • Easy to use and user-friendly interface for locating contacts and companies, with convenient filters for narrowing down searches.

  • Accurate data and reliable emails and phone numbers, enhancing outreach success.

  • Efficient email sequencing and analytics monitoring, aiding in campaign execution and tracking.

  • Combines various sales tech functionalities for building personas, finding contacts, and enriching data, facilitating outbound efforts.

  • Potential complexity for newcomers due to the richness of features without proper support.

  • Limited selection in the Marketplace for additional apps and connectors, restricting advanced functionalities.

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Showing 1651-1660 out of 2210

ME

Maybelle E

03/22/23

5 out of 5

"Easy to use 100%"

What do you like best about Apollo.io? Very user-friendly. Easy to navigate and the integration with Sales Navigator is a huge plus. Adding contacts directly to sequences from Sales Navigator has saved me tons of time.

LS

Lisa S

03/22/23

5 out of 5

"The best tool for any sales representative"

What do you like best about Apollo.io? Sequences, amount of daily free credits, UX/UI, the number of settings for each engagement. What do you dislike about Apollo.io?

AL

allon l

03/22/23

5 out of 5

"Game changing"

What do you like best about Apollo.io? Apollo gave me the opportunity to get recruiters contact information in a flash which helped me get setup with a job. What do you dislike about Apollo.io?

KH

Kathlene Hester T

03/22/23

5 out of 5

"Great Experience and User Friendly"

What do you like best about Apollo.io? Apollo helped in finding the best leads in the easiest way possible! It is easy to navigate and understand, and their Engage feature is a bomb!

HB

Heather B

03/22/23

5 out of 5

"Simple, enjoyable and efficient."

What do you like best about Apollo.io? I have enjoyed the ease of Apollo. We recently acquired it for sending out inbound and outbound emails. The sequence format and the simplicity of getting the emails sent out have been fantastic. I got barely any training from my boss because Apollo is so easy to learn. Apollo has helped our team increase sales and most importantly created brand awareness across the country.

EC

Eric C

03/22/23

5 out of 5

"Great prospecting tool!"

What do you like best about Apollo.io? The fact that Apollo brings up-to-date information such as Linkedin and E-mail What do you dislike about Apollo.io?

IB

Illia B

03/22/23

5 out of 5

"Positive experience"

What do you like best about Apollo.io? Simplicity in user experience. The database is huge and there are understandable guides on how to start using the service. It also didn't lag or had any technical issues.

RP

Ryan P

03/21/23

5 out of 5

"Very helpful connects great with Salesforce"

What do you like best about Apollo.io? Like how it brings up the info for leads on salesforce What do you dislike about Apollo.io?

IP

Iliana P

03/21/23

5 out of 5

"Excellent experience so far"

What do you like best about Apollo.io? The huge lists of companies and leads you can find with Apollo. And it also shows you which emails are verified and which aren't. I also like the unlimited credit usage.

AM

Artem M

03/21/23

5 out of 5

"Great Software"

What do you like best about Apollo.io? Apollo helps me so much in lead generation and actually overall sales cycle. Great user interface, functions and there is a stable product development that makes software even better every time.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].