Amplitude Analytics Reviews in October 2026: User Ratings, Pros & Cons

"Super User-Friendly Analytics Platform"

What do you like best about Amplitude Analytics? It is easy to create dashboards and monitor data! Creating individual metrics and then bringing all the relevant graphs under one roof through dashboard is super simple! What do you dislike about Amplitude Analytics? When we make changes in one of the standard graphs, it changes in the dashboard as well. Maybe we should have option not to make changes in the dashboard linked graphs. The graphs takes time to load on multiple tabs. I felt it ...

"Powerful product analytics"

What do you like best about Amplitude Analytics? Amplitude makes it easy to analyse data from our product and share insights with the team. Integration with Braze is fantastic. What do you dislike about Amplitude Analytics? The only real downside is the amount of time it took our own tech team to implement all of our event and property tagging. Recommendations to others considering Amplitude Analytics: Recommend implementing a process with your tech team for adding tagging to all new ...

"Must have tool for any marketer"

What do you like best about Amplitude Analytics? Amplitude is an extremely helpful tool for marketers. I love that I'm able to setup quick funnel analysis to get real-time information on how a campaign is performing. I also love that co-workers are able to copy my analysis and reports and make it their own by adding/removing additional criteria they want to see. For someone who is not very well versed in SQL, Amplitude allows me to still gather insights into audience segmentation and ...

"Great analytics tool!"

What do you like best about Amplitude Analytics? The intuitive dashboard and easiness of use for analytics use-cases What do you dislike about Amplitude Analytics? That they do not really automatically track down front-end events like some competitors What problems is Amplitude Analytics solving and how is that benefiting you? While overseeing product analytics and gaining insights into our users' product usage

"Robust and Comprehensive Solution for the Modern Data Team"

What do you like best about Amplitude Analytics? -Customer support for special use case implementations -Amplitude team led instructional and sessions for continued learning within the platform -In-depth documentation -Ease of implementation for custom configurations -Ability to stack properties and apply custom functions What do you dislike about Amplitude Analytics? -Event tracking can add up quickly, resulting in higher tier pricing What problems is Amplitude Analytics solving and how is ...

"Powerful event-based analytics tool, with constant improvements"

What do you like best about Amplitude Analytics? It offers an easy and intuitive way to make queries and has some interesting built-in formulas. All of these combined enable fast analysis and prototyping. What do you dislike about Amplitude Analytics? For being new, it still has a lot to improve in terms of UI/UX. It lacks some flexibility to resize/reshape charts and choose view types (scorecard, graph, table, etc.). Also, there are only a few types of graphics available (it doesn't have ...

"Despite limitations, Amplitude is a user-friendly tool that has proven useful across business teams"

What do you like best about Amplitude Analytics? Amplitude provides multiple functionality across Event Segmentation, Cohort creation, Funnel analysis, etc. that have proven extremely useful in deriving impacts of different experiments/testing or initiatives. If leveraged properly, Amplitude is easy to adopt across various teams and can be leveraged outside of purely Product Analytics (depending on analysis done). We've also managed to connect Amplitude to other tools utilized across the ...

"Amplitude is pretty useful to understand how customers are engaging with our product"

What do you like best about Amplitude Analytics? Getting insights into customer usage data What do you dislike about Amplitude Analytics? Think the UI is a bit clunky and confusing. It's not often very straightforward how to gather a specific insight about your customer's usage of the platform. What problems is Amplitude Analytics solving and how is that benefiting you? We are finding out how are customers are actually using the product differently than we had initially envisioned

"Very powerful analytics tool"

What do you like best about Amplitude Analytics? Amplitude is very easy to use. Very intuitive. I've been able to track how new features and products perform after a launch. I've also used amplitude to gain valuable insights into user behavior and cohorts that have helped us to further optimize our funnels and features. Amplitudes support team is very responsive and super helpful. What do you dislike about Amplitude Analytics? There are almost TOO many features and tools to use! Getting ...

"Great Tool for Quick Analysis. Simple enough for anyone to start using quickly"

What do you like best about Amplitude Analytics? The ease of use, I was quickly able to produce usable reports. What do you dislike about Amplitude Analytics? Flexibility of use. Sometimes I feel like I have to "hack" a way to get to the data. What problems is Amplitude Analytics solving and how is that benefiting you? We've been able to see usage and patterns very quickly. Especially valuable after a release to see that things are working as expected. It's been nice having a tool that can ...