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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

Add to compare

Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 961-970 out of 1887

UI

User in Education Management

08/19/20

5 out of 5

Love using

What do you like best? Automations and how it speaks to other apis What do you dislike? No referral system to use in emails to grow list Recommendations to others considering the product: I would do it What problems are you solving with the product? What benefits have you realized? Tagging

KM

Kevin M

08/19/20

5 out of 5

ActiveCampaign is the best CRM I have ever used

What do you like best? I have tried multiple different CRM's and they were either missing multiple features or they where not very flexible or they were way too expensive, but ActiveCampaign is all things wrapped up one. They are the right price, flexible and not missing anything. What do you dislike? Nothing, I said before that they didn't have an Android app and now they do! Recommendations to others considering the product: Get it! What problems are you solving with ...

Read more

DD

Danielle D

08/19/20

5 out of 5

A simple but very powerful tool- the new normal

What do you like best? The amount I can do with it, hands down. I have yet to find a product on the market that can perform at such an elite level without ridiculous prices. We are a small family company and don't yet require the robustness of some very large marketing/CRM software out there. Oh, and that's another thing we love- built-in CRM. The fewer tools and applications, the better. What do you dislike? Like anything, this will take a bit of time to learn! If you have never ...

Read more

AI

Agency in Marketing and Advertising

08/19/20

5 out of 5

BEST EMAIL MARKETING SOFTWARE OF ALL TIMES!

What do you like best? Customer Service is the best I've seen. Ease of use. What do you dislike? Nothing really. It's been extremely easy to use and enjoy! What problems are you solving with the product? What benefits have you realized? Email delivery. I've been able to save time and money automating my email marketing campaigns.

UI

User in Human Resources

08/19/20

5 out of 5

Fantastic CRM and Marketing Automation Platform

What do you like best? Ease fo use, Activecampaign did not take long for our team to pick up and understand. We used to use Infusionsoft, often called Confusionsoft. So ActiveCampaign was a breath of fresh air for us. The customer service is great as well, we have a dedicated rep, she reaches out to us regularly to see if things are ok! I'll repeat that, she does not wait for us to call her if we have a problem, she takes the time to reach out first. Training is also great, you can ...

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MN

Mandy N

08/19/20

4.5 out of 5

Easy to use amazing platform and excellent support

What do you like best? Active Campaign is a brilliant platform that really helps you focus on the customer journey - they know that one size doesn't fit all. The amount of learning resources means with a bit of time, you can usually find the answer to what you are looking for. And if not, the support is great. What I love now I have upgraded What do you dislike? Amount of resources for help is sometimes a bit overwhelming What problems are you solving with the product? What ...

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AM

Antonio M

08/19/20

4.5 out of 5

Great Email Marketing Tool for all sort of companies and our small startup company experience

What do you like best? There are many features for a small, start price of 9 USD per month, and there seems to be no other limitation for the small price than having a contact list of up to 500subscribers. What do you dislike? Sometimes it slows down a little bit and understanding the concept of list and segments could have been explained better by some type of wizard. These are really very small things. What problems are you solving with the product? What benefits have you ...

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MH

Melanie H

08/19/20

4.5 out of 5

Everything you need

What do you like best? Relatively easy to use and navigate. All the tools you need to communicate effectively with your audience. What do you dislike? Somethings are really easy to use and naviate and others I find quite difficult and complicated, but over all its good. What problems are you solving with the product? What benefits have you realized? I can have the one email list with customers categorized with tags dependent on their behaviour. Makes it easy for me to see ...

Read more

AD

Abby D

08/18/20

4 out of 5

Great tools for a decent price

What do you like best? I love the automation, the delivery rates, and all the neat features. What do you dislike? Don't like the high prices for higher contacts. Very expensive. Recommendations to others considering the product: It's worth it if you use emails constantly. What problems are you solving with the product? What benefits have you realized? Automation, follow ups.

ET

Ellen Theresa H

08/18/20

4 out of 5

Automations and integrations are great

What do you like best? I love the extent of automations and integrations available, as well as the Google Chrome add-on. Between WordPress, Gravity Forms, Wavebox, Gmail and Zapier, I always am pleased with the ease of use and availability to connect my programs. What do you dislike? When navigating through the program, some pages can take a noticeably long time to load. There are many times where I will actually open up another tab to continue working as the current tab loads ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].