ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Exactly what we need for our company's marketing needs

What do you like best? The user interface for designing templates and forms is an intuitive what you see is what you get drag and drop editor that all various skills from any department can appreciate. Sending out an email blast is easily accomplished by a very linear flow that makes the process easy to follow each time. What do you dislike? Automation in any platform is generally difficult. Getting clients to understand the value and how to implement automation could use some ...

Easy, reliable and better than expected.

What do you like best? I had been using for years other solutions and I was afraid about the change to ActiveCampaign but it was so smooth and easy. They also have a great customer service in case you have any issue. They answer fast always. What do you dislike? Frankly, the forms. They should have more beautiful forms and competitive as some competitors have. What problems are you solving with the product? What benefits have you realized? I use it to create funnels and get ...

Powerful tool

What do you like best? I have started to use ActiveCampaign only recently to create my newsletter. It's rather easy to handle and it was also simple to add the sign-up form to my website. I run my business alone and part-time, so I do not have much time to deal extensively with e-mail marketing and I have to teach myself, trial and error. Youtube tutorials are very helpul to have any problem solved. What do you dislike? Automation is not that easy to understand in the beginning. ...

ActiveCampaign has worked hard to make it user friendly. They take the fear out of CRM.

What do you like best? We use the automations constantly. They are easy to build, easy to launch, and offer extensive opportunities to gather customer data. What do you dislike? The biggest downside it email delivery. They don't offer a good way to get my emails through to my contacts. Too many end up in junk. Recommendations to others considering the product: Make the move. The change over was much easier than we had feared. AC did the heavy lifting. What problems are ...

A great way to automate your e-mail flow

What do you like best? I really like the e-mail automation flows in Active Campaign. It gives us great power to automate different e-mails to our clients based on different factors. It has a lot of great features without being too complex. We are also happy with the Deals functionality which lets us have a good overview and flow for our potential new customers. What do you dislike? All the features seems a bit overwhelming at the beginning... maybe there should be more tutorials ...

Reliable and Proactive

What do you like best? Although there are many items in AC that are helpful, the one feature I love the most is the Marketplace with automated recipes for your automation. Another feature that brings a lot to the table is the people and account managers willing to help you with any problem. The team is ALWAYS willing to find you a solution or workaround for your issue or task. What do you dislike? One of the downfalls of AC is the number of contacts you get with your package. Also, ...

Active Campaign is Even Better Than I Expected

What do you like best? The support is probably the number one thing for me. I love the different features and the power that the flexibility provides. But without good support and training, those features would be wasted on me. I am a beginner and am so far just using the basics. But I can already see the potential and how Active Campaign can support my ideas as I grow. What do you dislike? There is a lot to learn which is not a bad thing. And again, the support is there to help ...

Fabulous email marketing campaigns tool with the most aggressive customer care team.

What do you like best? We appreciate the aggressive customer care team that sacrificed it time to make sure that everyone in our company gets familiar with ActiveCampaign that took us just litle time to learn how to use it. I like that this platform is built with very outrageous and attractive interface that is easy to customize to the taste of its user. This tool allows us to track the ongoing activity in the company under one email hence keeping the information centralized and ...

Communication and Sales Tool

What do you like best? It is an easy and simple to use tool to help our sales process. It is a a great help in reaching a targeted subset of our clients with information that is important to them, as well as our prospects! What do you dislike? I have not yet found anything to dislike; we have been using ActiveCampaign for a few months. What problems are you solving with the product? What benefits have you realized? Automating our marketing campaigns.

Worth Learning

What do you like best? Excellent tool, reduces the headache and simplifies the scheduling and mental cost of reaching out to your clientele. Great set of features, and has full DKIM/SPF support so no bounced messages. The flowchart-like style helps you keep things concise over time. I've never needed to contact support. There's also a decent suite of youtube videos helping with the use. What do you dislike? If you fail to set up DKIM, it can look hinky. The website ...