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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 921-930 out of 1887

UM

Umberto M

09/02/20

5 out of 5

Super easy to use

What do you like best? Very easy to create campaign from scratch and great customer support What do you dislike? I do not have anything to complaint about Recommendations to others considering the product: If you think to use email marketing but you are not a techy person, active campaign makes it super easy to setup and customer support will help you step by step. during the process What problems are you solving with the product? What benefits have you realized? ...

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KW

Ken W

09/02/20

5 out of 5

Versatile and Affordable Email Campaign Solution for SaaS Marketing

What do you like best? I migrated to ActiveCampaign (from Drip) because of ActiveCampaign's more flexible automations capabilities. The automations editor in ActiveCampaign makes it easy to model an email marketing workflow that suits the needs of modern SaaS businesses. ActiveCampaign has the ability to automate date-based product launch email campaigns. ActiveCampaign's automation flexibility and campaign capabilities stand in stark contrast to Drip, which has made changes since it's ...

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AI

Administrator in Design

09/02/20

5 out of 5

Active Campaign is easy to use!

What do you like best? I briefly tried another free platform and it was so hard to figure out. Once I tried Active Campaign, I was hooked. Such an easy interface to use. Very logical and so many capabilities, if you want them. The price is the least expensive thing on my monthly expense budget but so worth it. Oh and the chat help desk is great too. What do you dislike? Nothing really. I love AC! Best purchase Recommendations to others considering the product: Really can't ...

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AI

Agency in Marketing and Advertising

09/02/20

5 out of 5

Top-Notch Sales CRM

What do you like best? What I enjoy the most about Active Campaign, it's their sales CRM - it's highly user-friendly and definitely helped to manage our sales process. The information about customers and prospects is in one place, which it's highly convenient for prioritizing important deals. What do you dislike? Improving the stats and reports need to be considered. What problems are you solving with the product? What benefits have you realized? Tracking deals and managing ...

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UI

User in Health, Wellness and Fitness

09/02/20

5 out of 5

Great platform & customer service

What do you like best? Great platform for setting up automations and email campaigns. Very versatile with use of tags and lists - very easy to organize and manage for someone new to tech platforms. What do you dislike? Not much other than sometimes it takes a little longer than desired to save certain details and for certain automations to fully open and load Recommendations to others considering the product: Great way to integrate different platforms for business and ...

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UI

User in Real Estate

09/02/20

5 out of 5

Active Campaign is an amazing CRM

What do you like best? it's user friendly and the automations are easy to set up What do you dislike? their templates aren't very nice unless you're making your own Recommendations to others considering the product: none What problems are you solving with the product? What benefits have you realized? automations

LA

Lauren A

09/02/20

5 out of 5

When I was ready for the next step with my Email List, Active Campaign was it.

What do you like best? The two best features are the program that allows you to tag subscribers as active or inactive. Additionally, the integration with Clickfunnels is a true lifesaver! It is the fastest and easiest way to get people from my facebook ads to my email list. I've been able to run much more intricate marketing funnels that were previously not possible with the service I was using. What do you dislike? The only thing I'm not crazy about is the sign in process ...

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AI

Administrator in Marketing and Advertising

09/02/20

5 out of 5

Loving the automations

What do you like best? It is very powerful and I’m loving automating task after task. What do you dislike? The crm didn’t suit my needs so had to subscribe to an alternative solution Recommendations to others considering the product: No What problems are you solving with the product? What benefits have you realized? Automating tasks and follow-ups have saved a lot of time

M

Marcos

09/02/20

5 out of 5

Hi I'm from Brazil and in here Active…

Hi I'm from Brazil and in here Active Campaign is the best and most popular email software. I already tested other platforms and Active Campaign has the best email deliverability, I increased my earnings just by changing to AC. They have a great Facebook group and the support team always helped me when I needed.

UI

User in Professional Training & Coaching

09/02/20

5 out of 5

Excellent service and support

What do you like best? I find active campaign quite simple to figure out for basic automations and most of the work I do. The one on one customer support is exceptional. I have learnt so much from interacting with the team. I highly recommend Active Campaign. It's well worth the cost for the great support you receive. What do you dislike? The templates for the forms are pretty old fashioned, I need to learn how to modernise them. I know you can it's just a matter of time to do ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].