ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Powerful Marketing Automation and CRM!

What do you like best? We have used ActiveCampaign for our marketing automation for a few months now. We've found it to be very cost effective and is not only amazing for Email marketing but also for process automation. Because the automations are so powerful and easy to customize, we have been able to leverage them in ways to automate our processes even for direct mail marketing tasks as well as telemarketing tasks, in addition to Email marketing! We have also been presently surprised ...

I tell everyone who does email marketing to use Active Campaign

What do you like best? I love launching automations based on tags and moving prospects to different email sequences based on actions they've taken in previous emails. What do you dislike? The learning curve can be a bit much when first starting. With automations, it took me a little while to wrap my head around some of the logic required. Recommendations to others considering the product: Active Campaign is great if you have many offers to put in front of people and would ...

Happy ActiveCampaign User for Over Three Years

We've been using ActiveCampaign for over three years now. The integrations with our website, automation, and other tools are a great value. Whether you're a small business or a large organization, we have almost 600,000 contacts, ActiveCampaign provides reliable tools at a fraction of the cost of the more well-known brand names.

Great for Small Businesses! Easy to use interface and helpful templates.

What do you like best? ActiveCampaign has very helpful email templates for beginner small business owners. I've reached out to customer support before and they're very helpful. Emails are easy to create with drag and drop elements, and there's a vast library of help and content suggestions on their website. What do you dislike? I wish their flow mapping had safe checks on them, so sometimes troubleshooting is needed. Recommendations to others considering the product: I ...

The BEST Email Management For Small Business Owners

Active Campaign is exactly what small businesses and Entrepreneurs need for their email management. It's easy to use which is refreshing. The automation features are comprehensive and provide what businesses need to leverage email automation. It's also affordable compared to competitors! My favorite thing about Active Campaign is the customer service. They over deliver on support. Any question or technical issue gets handled right away. THAT is why I'll be a customer for life.

Great for automations

What do you like best? I choose ActiveCampaign for the flexibility of the automations and customer care. I can do complex workflows to keep in touch with my customers, segmenting them by interests and actions performed. It's really to use and integrate with my e-commerce platflorm. Moreover, a personal assistant is always available in videoconference to help me choose the right path and the best practise to improve our automations. What do you dislike? It's not the cheapest ...

Switched from Dotdigital and switching…

Switched from Dotdigital and switching was easy and has been effective at improving our marketing results

Very happy that I found Activecampaign…

Very happy that I found Activecampaign keep on building more futures! Once you understood ActiveCampaign, its the best tool on the market. And yes it is!

Fine

What do you like best? Easy to use. I always get answers soon for every questions i ever have. Automations and all the other functionalities are great. What do you dislike? Everything else is fine but the software is a bit slow. The automations should always continue if you don't put the "end the automation" part after the automation. Recommendations to others considering the product: I wouldn't hesitate with choosing this. What problems are you solving with the ...

Its automation is simple and it integrates perfectly with other software

What do you like best? We like the way ActiveCampaign works with our community and especially the way we send the reports, it was easy to configure since it has a wide section for it including languages ​​and time zones. It is perfect to help us in our sales campaigns. What do you dislike? We are sure that what we dislike is a general issue, and that is that we would like to integrate a function to be able to export our complete account, with data and specifications without any ...