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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 721-730 out of 1887

SN

Sam Nelson

09/09/20

5 out of 5

Everything I need

I only use ActiveCampaign for one of my blogs as it's not quite suited for all, but it does everything I need it to for that particular blog.Friendly support and onboarding as well. For example, I remember once when I wasn't sure about getting my emails delivered to the inbox instead of promotions, they helped me with tips.Great deliverability, very easy to use and I don't have a single complaint. 5/5

ST

SC Tennis

09/09/20

5 out of 5

Communicate, Automate, Integrate

Having used Active Campaign for business, it was a no-brainer selection when it came to managing the communications for our tennis club. The extensive automation capabilities and integration options delivers exceptional performance, efficiency and ROI. There are certainly other options out there but there are certainly none better. Highly recommended.

LC

Logan C

09/09/20

5 out of 5

Great for Business

What do you like best? I love how this software automated a lot of my businesses processes, allowing a lot free time for myself and other team members to focus on our clients What do you dislike? If you’re a beginner with softwares like this, then it is a little learning curve to understand but you’ll catch on quickly. Recommendations to others considering the product: It's a great tool that allows you to run the technically aspects of your business on auto-pilot while you ...

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E

Ester

09/09/20

5 out of 5

Would recommend!!

It can seem a little tricky to understand how to use it at first, but once you get the hang of it, it's very user friendly and efficient! The emails don't go into spam and they only take a few minutes to show in the inbox. It can be integrated with other softwares, like Zapier! Suuuuper easy. I would recommend it as email marketing platform!!

LC

Logan C

09/09/20

5 out of 5

Great for Business

What do you like best? I love how this software automated a lot of my businesses processes, allowing a lot free time for myself and other team members to focus on our clients What do you dislike? If you’re a beginner with softwares like this, then it is a little learning curve to understand but you’ll catch on quickly. Recommendations to others considering the product: It's a great tool that allows you to run the technically aspects of your business on auto-pilot while you ...

Read more

CW

Carolette W

09/08/20

5 out of 5

Absolutely Love this Tool

What do you like best? I love that ActiveCampaign has a CRM included in the service, and everything I needed is integrated within the tool. I have subscribed to many email automation tools and I think my annual subscription with ActiveCampaign was the most cost effective and value-packed. I foresee maintaining a long term relationship with ActiveCampaign. What do you dislike? The learning curve was steep, but ActiveCampaign has tutorials and great support to get me on track, and ...

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MM

Meredith M

09/08/20

4.5 out of 5

Makes communicating with my clients so much easier!

What do you like best? I like that there are TONS of videos/tutorials, so if I have a question about what to do, I can find the answer easily What do you dislike? I don't like that I know I am still not using all the great features available to me. Recommendations to others considering the product: I love the new Pages feature. Have already set up a few and looking to do more. What problems are you solving with the product? What benefits have you realized? I can ...

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CI

Charly Imsel

09/08/20

5 out of 5

Love it!

Once you understood ActiveCampaign, its the best tool on the market. Still satisfied :)

AN

Angela Naumann

09/08/20

5 out of 5

I love using active campaign to keep in…

I love using active campaign to keep in touch with my people. They not only make weekly emails easy, they make putting a funnel together a snap.

UI

User in Design

09/08/20

5 out of 5

Does what I need!

What do you like best? As a new business I needed something easy to navigate and use to set up marketing funnels, AC was recommended to me and I find it straightforward to use - which is a plus for a total newbie. I haven't explored all the features yet but look forward to doing so in the the future. So far, so good. What do you dislike? Nothing that I can think of, so far it has been a great platform with competitive pricing. What problems are you solving with the product? ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].