ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Great tool for CRM and emailing

What do you like best? The automation features are great and the dashboard What do you dislike? Mobile view is not so good for admins. Contact list cannot be seen on mobile What problems are you solving with the product? What benefits have you realized? Email nurture campaigns, Automations, tagging

Best Marketing Tool

ActiveCampaign is the most powerful tool in the email marketing space. I am still learning but it is super easy to use and has something for everyone, doesnt matter how big or small your operations is.

Hands Down Best Marketing Platform for any Business Size

What do you like best? I have been using ActiveCampaign since 2015. Even that many years ago, AC was still light years ahead of the competition in many areas. First, getting started, even if you have never done digital marketing before, ActiveCampaign is so easy anyone can do 0-60 in no time. This is not just an email marketing application! It is a complete digital marketing platform, with CRM and email marketing (nurturing, segmentation, and many more). There is always ongoing ...

Excellent Product

What do you like best? It is a very solid product. Active Campaign has really impressed me by the number of training sessions and resources they have available. What do you dislike? not too many I have seen as of yet as we still migrating. What problems are you solving with the product? What benefits have you realized? Campaign Management, Email Marketing, Remarking

The BEST tool to automate marketing and have full control over the data

What do you like best? The automation set-up that is very user friendly and so easy to do. The email templates for easy set-up and activation. What do you dislike? I am still looking! I have not come across a problem yet! Recommendations to others considering the product: You have the most amazing tool to automate your communication, to track how it is received, and to channel the information in a manageable pipeline to keep track of how each contact is progressing in ...

Increased integration with other platforms

I am appreciating the increased integration with Pipedrive and WordPress to allow a smoother connection for our lead flow. AC is great value for money.

Very affordable price for what you get.

What do you like best? ActiveCampaign is not only easy to use but has every feature I could possibly need for emails with my business. Best of all, the price is unbeatable. What do you dislike? There is nothing about it that I dislike. Support will quickly solve any problems. Recommendations to others considering the product: I would recommend this over other email software simply because it’s easy to use and has a great price. What problems are you solving with the ...

Easier to use than other platforms

What do you like best? ease of use. especially one particular template - plus easy to upload contacts from excel What do you dislike? higher costs, no free plan as an option (like mailchimp) Recommendations to others considering the product: If you use it a lot - it's worth the $ What problems are you solving with the product? What benefits have you realized? emails seem to go out no problem. i made a large sale off my list

Innovative Platform

What do you like best? I have been an active user of Active Campaign for many years. Basically all of my e-mail marketing campaigns use ActiveCampaign. I have a Website with a lot of customer interaction and many of my responses and actions are successfully automated with ActiveCampaign. The ActiveCampaign platform offers a myriad of options to make everyday interaction with my users easier. There is also a load of help material to help use their platform and, very importantly, they are ...

ActiveCampaign is great for NGO's…

We are using ActiveCampaign at our NGO to replace ConstantContact and MailChimp. It is so much easier to use and the graphical interface for the automation is fantastic giving us possibilities that we didn't have or were difficult to use on the other platforms. The scoring allows us to see when members are drifting away and can trigger someone to call and reach out. This is especially helpful is these Covid times.We extensively use the forms, lists and tags for the different groups we have. ...