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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 401-410 out of 1887

JK

Jan K

11/19/20

5 out of 5

My business wouldn't exist without ActiveCampaign

What do you like best? While ActiveCampaign certainly has a learning curve, it is one of the most essential tools in my online business. I use it to not just send out my newsletters three times a week, but also take advantage of countless automated workflows. During my virtual conferences, the entire communication with attendees runs through ActiveCampaign workflows. That includes onboarding, account creation, and the delivery of the contents. Additionally, ActiveCampaign ...

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EH

Elizabeth H

11/19/20

5 out of 5

Intuitive and easy to use

What do you like best? Many templates, suitable for all types of campaigns. Visual, drag/drop automation. What do you dislike? There is nothing I dislike about the service. Recommendations to others considering the product: It's very easy and intuitive to use, so not a long learning period. What problems are you solving with the product? What benefits have you realized? Designing automation sequences was very difficult with my prior service. Active Campaign has ...

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BR

Belinda R

11/19/20

5 out of 5

Amazing software

What do you like best? Easy to use templates and easily schedule emails What do you dislike? .......................................... Recommendations to others considering the product: Great easy to use tool What problems are you solving with the product? What benefits have you realized? Active campaign easily hooks up to my sales funnel software so this helps skips some manual steps for me

LS

Lisa S

11/19/20

5 out of 5

Active Campaign for life!

What do you like best? Tagging capabilities, ease of use, templates, the step by step guidance to build campaigns and automations. What do you dislike? Nothing, so far. AC has met all of my email needs. What problems are you solving with the product? What benefits have you realized? I am able to provide valuable information to subscribers, which draws them further into my sales funnel.

GB

Gustavo B

11/19/20

5 out of 5

ActiveCampaign is an easy tool to work with, with plenty of functions and automations.

What do you like best? The automation process, which is simple to use and even people who don't have any background can handle it. What do you dislike? To be honest, there is nothing I dislike so far. I don't think I will find something that could make me feel unpleasant. Recommendations to others considering the product: I strongly recommend acquiring ActiveCampaign. I've had two other tools before and I can guarantee that ActiveCampaign is the best. What problems ...

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JC

John C

11/19/20

5 out of 5

ActiveCampaign Review

What do you like best? The automations, have saved us countless hours What do you dislike? Some times its more complicated then we would like, but always get a solution. What problems are you solving with the product? What benefits have you realized? Automations and onboarding customres

WS

William S

11/19/20

5 out of 5

The best in Automation

What do you like best? The best thing about AC is the ease of use. What do you dislike? The software can be slow to load up. Not sure if it's my computer (it's old) or just the program. Recommendations to others considering the product: None. What problems are you solving with the product? What benefits have you realized? I am sending out emails for my marketing campaign.

SC

Sean C

11/19/20

5 out of 5

great experience for last year

What do you like best? the possibilites are endless with active campaign ... just need to start diving deep and it can really change your business What do you dislike? at first there was so much going on in the dashboard but then i learn what everything did and its just great Recommendations to others considering the product: your list is your business so invest in the best ! What problems are you solving with the product? What benefits have you realized? i have ...

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MP

Mark P

11/19/20

5 out of 5

A must have for my business

What do you like best? It's so simple to keep in contact with customers and leads. What do you dislike? There's not any downsides as far as I can see. What problems are you solving with the product? What benefits have you realized? I can totally automate my responses to leads. I know that my warm leads are being taken through the sales process I want without any further input from me.

MB

Max B

11/19/20

5 out of 5

Huge Fan of Active Campaign!

What do you like best? I love how user-friendly Active Campaign is and the ability to create automated email sequences to help me deliver better service to my coaching clients and warm prospects. What do you dislike? I can't think of anything I don't like about Active Campaign at the moment. It's a very powerful tool and can get a lot done for any business. Recommendations to others considering the product: I recommend using Active Campaign's marketing automation power. ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].