ActiveCampaign Reviews in June 2025: User Ratings, Pros & Cons

Absolutely the best email automation tool available on the market.

What do you like best? Apart from having loads of options, it´s very easy and intuitive to use. I really like the user interface and the overal user experience. One of the biggest advantages is the option for treating each client in a much more personal way than with other tools What do you dislike? If I had to look for something i´d maybe add a native option for coundonws included into emails and soe more integrations. Recommendations to others considering the product: ...

O Active tem solução pra todo tipo de automação que preciso, e de forma objetiva e prática

What do you like best? Gosto muito dos recursos de uso das funções com Datas na automação e principalmente a função meta, no geral posso dizer que a facilidade de uso é um fator primordial, aliado as funcionalidades de um email marketing profissional What do you dislike? Pode melhorar em relação a opções de mais filtros no relatório, as vezes quero puxar um relatório com determinada segmentação mais elaborada e não consigo. Ex: Seu eu quiser ver na minha lista de contatos, ...

Marketing Manager

What do you like best? The reporting functionality is easy to use and the built-in CRM (while basic) is a nice touch. What do you dislike? I don't care for how limited the categories are for exporting records. What problems are you solving with the product? What benefits have you realized? I don't know that we are solving any problems, but ActiveCampaign functions as it should.

Great tool

What do you like best? The integration with other tools that I use, and the incredible email send What do you dislike? Too much possibilities and this make me feel confuse Recommendations to others considering the product: This tool will make your business grow What problems are you solving with the product? What benefits have you realized? I gota great RÓI with my business in just one month

very satisfying

What do you like best? the best component are certainly the automations both for the profiling of users based on their navigation on the site, the actions monitored and the purchases made What do you dislike? poor integration, at least with prestashop, for the information of the products purchased. At the moment I can only know the category and name of the product while it would be useful to also have other information such as, for example, the SKU What problems are you ...

ActiveCampaign is must for all digital marketers.

What do you like best? Email Marketing, Drip Campaigns, Segmentation What do you dislike? Billing tiers don't take into account high volume senders. No transactional email functionality. Recommendations to others considering the product: ActiveCampaign offers better value than many other platforms and is a lot less complex to integrate. What problems are you solving with the product? What benefits have you realized? ActiveCampaign allows for automations to be ...

Excellent features and pricing

What do you like best? Easy to learn, easy to use, great support as needed. What do you dislike? Bit of a learning curve at first, way more features than I will ever learn to use What problems are you solving with the product? What benefits have you realized? Using it to communicate with people who come into my funnel

Mail Marketing and automations on the top

What do you like best? Automations are easy and powerfull for a good marketing. Marketing mail marketing with Active Campaign is like a game. What do you dislike? At the moment all the process is very good What problems are you solving with the product? What benefits have you realized? I can easely talk with my new prospects and customers

Great Product, Amazing Service!

What do you like best? This is a library of pre made "automations" which ActiveCampaign calls recipes. Great to have a full library of options. The onboarding process was extremely simple thanks to their world class customer support team. They made scheduling onboarding calls easy, and followed up with resources for our specific needs based on the topics discussed during our onboarding sessions. What do you dislike? Haven't found something that we dislike. Recommendations to ...

Powerful marketing platform with outstanding customer service

What do you like best? Active Campaign is very intuitive and has given us the power of data to shape the experience our clients and customers have while working with our company. Because of Active Campaign, I think about our customer experience on a much deeper level than before. The result has been increased sales overall, better relationships with current customers and clients ... and we've thought of a lot more opportunities to sell our services than we ever have before. On top ...