ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Active Campaign, best drip email marketing software

Active Campaign I believe is the best value for money email marking and sales pipeline cloud solution on the market.You can setup drip email chains that send emails to potential customers while following your schedule. This includes logic programmed in, for example if the customer has less than 10 staff send email x.There are cheaper or even free solutions but they lack a lot of the feature AC includes and I believe are required to create a good sales pipeline.There are also far more ...

ActiveCampaign is robust, reliable and straightforward tool that helps you to achieve your goals

PROS & CONS What are the best aspects of this product? ActiveCampaign has great user interface that makes all the things much easier and smooth. I like how it links upn with other tools and it is great for launching successful membership sites. Because of the strong integration with ThriveCart and ActiveMember 360 makes everything easy and perfect. The automation and tagging ability that come with this tool allow me to keep track of contacts and to automate the communication. What ...

Active Campaign were the only choice for m

What do you like best? I use a number of other automation products including an online membership site and a shopping cart, and I needed to hook them up together directly - and in the simplest possible way. Active Campaign made this easy. What do you dislike? By default, the contacts list is in alphabetical order. I'd like to change that default so it showed me the latest additions first, but having said that, it's only 1 click to do it anyway. Recommendations to others considering ...

Super easy and intuitive email, marketing solution!

What do you like best? ActiveCampaign has a super intuitive user interface that made my transition from my previous provider almost completely pain free. What I love the most: the ease of use, tagging, contact based, and super easy automations, LOVE IT!! I had paid for being able to implement automations with my previous provider but never been able to really get a good grasp on their system. Not cool since I'm a techie kind of gal. The drag and drop visual interface with AC is a dream. ...

Great product, very user friendly!

What do you like best? After reviewing several products in the CRM and marketing automation category, many of them were very elaborate and overwhelming. As someone new to this type of software I found ActiveCampaign very user friendly and easy to get started. The tutorials, videos and help were very useful and in less than a few days I was ready to send my first campaign. Within a week I was ready to send my first automation. After evaluating several products this was by far the easiest ...

Best Email Service I have Used to Date

What do you like best? Easy to use, works well and support is awesome. I have never used a system that has such awesome support or free of glitches. None of my emails have gone out twice. The design section is so easy to use and I like that the info is saved so you can just grab your template and get your email done quick. What do you dislike? Only the learning curve involved going from simple newsletters but that was my limitations. As soon as I went through some of the instructional ...

Easy to start with, amazing when you get the hang of it

What do you like best? It's easy to start with and while using I'm discovering so many more options. I'm still getting the hang of using campaigns. I've made some simple ones for challenges and my online program. For my next launch I will push it to the next level and use the automations more actively to get more revenue. So excited to see the results! What do you dislike? Sometimes people don't get my emails. And when you send a campaign it's not possible to look at a preview any ...

Intuitive and not annoying

What do you like best? Building automations in ActiveCampaign is WAY less frustrating/annoying than some similar products I've used including some very well known ones. Being able to easily add logic to an automation (some products call it a campaign so that appropriate emails are sent is really powerful. The whole automation section of AC is really well thought out. Having worked extensively with other products before AC I often find myself saying "Wow, that's so cool" when I'm building ...

Easy to Use, Quick to Launch, Great Return!

What do you like best? The best part about the ActiveCampaign platform is how easy it was to get started with forms, contacts and automations. Managing multi-departmental sales and jumping in with about 1,000 contacts, I was able to import our leads, automate communication and train our sales staff all BEFORE my on-boarding call with our account rep (that's how easy it is to use! Other platforms cost an arm and a leg - ActiveCampaign is much more affordable and has all the solutions we ...

Very user friendly

What do you like best? It is easy to use. I usually hire a freelancer to do marketing automation but when I need to access ActiveCampaign myself, I have found ActiveCampaign to be so easy to use. I have created forms to use on my website and automation...all without having to watch tutorials. This is such a plus for me because I'm very busy. What do you dislike? There is not anything I have noticed that I dislike. Recommendations to others considering the product I did a lot of ...