ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

The best tool you can purchase for your online business

PROS & CONS What are the best aspects of this product? I left no stone unturned to make my business work, which is how I came across ActiveCampaign. I was immediately sold on its automatic sequences, solid autopilot, and reliable contact management. The truth is that it opens endless business possibilities, and it enables you to become a technology pro even without an appropriate training. That’s how easy it is! What aspects are problematic or could work better? I found every ...

Offers a great email auto responder

PROS & CONS What are the best aspects of this product? The most impressive feature is the dynamic responses which make it seem like I’m actually writing the email and it is based on a recent specific action of the receiver. This makes the email more effective and personalized. Only a few solutions offer this feature and most of them are less intuitive and more expensive compared to ActiveCampaign. What aspects are problematic or could work better? The software can add a built-in ...

Marvelous!

PROS & CONS What are the best aspects of this product? This software is marvelous! An experienced podcaster was very passionate about it, but I still had my doubts. It turns out that he was absolutely right. I started my podcast just recently, but I developed enthusiasm in no time. Subscribers benefited with a professional interaction, and I am happy to provide it because of the set of powerful tools I have on disposal. I have to mention its amazing tracking/analytics, being able to ...

ActiveCampaign is as good as it gets!

What do you like best? I love the power of this platform and the ease of use. It took me a week or so to figure out what I was doing and I keep learning new options all of the time. This has allowed me to implement a lot of automation into my own business and help clients do the very same thing. What do you dislike? I honestly don't have any complaints with AC. I think that the idea of email marketing automation is a lot more overwhelming than actually doing it. Recommendations to ...

Easy and Reliable

What do you like best? With Active Campaign, you can manage your contact databases very easily, send out email campaigns and set up automations, all in one place. It took me a bit to learn how to work with it but their knowledge base resources cover everything and once you get familiar with the system, it's easy. I've contacted their support many times when I needed help or advice and they were awesome every time. What do you dislike? The system is quite pricey when you have a larger ...

One of the best kept secrets in marketing automation

What do you like best? ActiveCampaign has an absolutely incredible automation builder. With a lot of the SMB focused platforms on the market, you're limited. With ActiveCampaign, you can automate pretty much any behavior (while filtering for demographic criteria that you can with the top (read $$$ platforms such as Marketo. The builder is really intuitive in my opinion, you don''t need to be a tech guru to build complex automations. The email builder is excellent. Mobile responsive ...

An innovative tool with perfect UI

PROS & CONS What are the best aspects of this product? I've used similar software before (Ontraport, Mailchimp, Infusionsoft, and Vertical Response, but I’ve never seen a platform that solid and simple to use. Active Campaign is beyond any competition. It is so good that its competitors should really learn from it! With Active Campaign you’ll never have to deal with skipped actions or missed triggers, which happen quite often with more complex software (Infusionsoft, for instance. ...

Low cost, great value

PROS & CONS What are the best aspects of this product? ActiveCampaign is easy to understand and use, and it is simple to implement the basic features compared to the other email automation and marketing solutions I’ve used. The pricing is also affordable compared to its competitors. What aspects are problematic or could work better? The system needs improvements. It is difficult to scroll customer info from a small window. Plus, the reporting feature is basic and can be improved to ...

The best (and most affordable) CRM/Email on the market!

PROS & CONS What are the best aspects of this product? I went a long way to discover Active Campaign, and I had no second thought when I saw the price. Having seen the ever-growing list of powerful features and automations, I would have paid the double back then! I use the interface to launch many campaigns, but it always seems like there are new, even more powerful features to discover. The effectiveness of the CRM is admirable, and so are the integrations. Active Campaign is easily ...

ActiveCampaign is perfect tool and the price is affordable, it allows you to do everything so you can improve and build relationship with your subscribers, clients and visitors

PROS & CONS What are the best aspects of this product? ActiveCampaign is perfect tool for running successful email campaigns. You can easily set up own email templates and you can send newsletters or automated emails or everything you want because this software allows you to do everything that comes in your mind when it comes to email marketing campaigns. In my experience the automations provides opportunity to track the look of your sales funnel, and you can overview on where each ...