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9.8

Spot Score

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in June 2025: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.5

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Starts from $29/User/Month

ActiveCampaign Reviews & Ratings

4.5

Very Good

Based on 12031 ratings & 1887 reviews

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terible

(21)

Expert's Review

ActiveCampaign shines as one of the leading platforms for email marketing and marketing automation, offering an impressive balance of functionality, ease of use, and stellar customer support. Its comprehensive range of features, including robust automation capabilities, effective list segmentation tools, and seamless integrations with programs like Zapier and ...Read more

ActiveCampaign pros and cons

  • Exceptional customer support with responsive, knowledgeable, and patient assistance, often going above and beyond to resolve issues.

  • User-friendly platform with intuitive tools, making it accessible even for beginners or non-technical users.

  • Robust automation capabilities, including a visual builder to create workflows and personalized email sequences easily.

  • Reliable and stable performance with minimal or no downtime reported by long-term users.

  • The steep learning curve for new users, requiring time and effort to fully understand the platform’s features.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 171-180 out of 1887

GC

Great Creates

09/15/21

5 out of 5

Great marketing tool for my business

Great marketing tool for my business! Lots of features, easy to use, prompt customer service, and well-priced packages!

KP

Kevin Perales

09/14/21

5 out of 5

ActiveCampaign is the best solution for me

I'm an Indie musician who wants to grow my mailing list. Email Automation is a powerful tool and I need it to be easy so I can go back to doing what I ACTUALLY want, which is writing more music! I started with MailChimp, and it was alright, but I found their pricing model not so good. I tried lots of different email platforms, but in the end ActiveCampaign really did it for me. They do automation REALLY well. I see a tree, I can set the first email and a condition for when they get it. I ...

Read more

FR

Freya Rose Pirbhai

09/14/21

5 out of 5

A great tool for leads!

Really enjoyed working in ActiveCampaign, and even more blown away by their customer service team that really supported me with questions and gaps. They were able to provide really valuable information in relation to our stats and engagement. Looking forward to creating more campaigns and automations in there.

O

Ollie

09/14/21

5 out of 5

ActiveCampaign is such a great…

ActiveCampaign is such a great marketing tool for any size business. Great for tracking leads, sending out newsletters or drip campaigns. The templates are very helpful for those who aren’t marketing experts. You can get as granular as you want with the messaging and segment your leads or contacts. Really a great platform overall.

SM

Scott Mackey

09/14/21

5 out of 5

Perfect for what I need it to do.

Perfect for what I need it to do. I am a small business and the automation saves me lots to follow up time. Could probably do with some better templates, but this is exactly the service I need.

MR

Michael Rodriguez

09/11/21

5 out of 5

5 ⭐️ Customer Service!

I have tried most of the AR on the market over the years and AC is the best one I have found. I do affiliate marketing and their customer service is second to none! I mean it. My account was shut down on my Very FIRST email on another platform and they didn't even warn me or contact me to help. Oh yea and they kept my list!! I have been contacted several times by AC when I have made mistakes in my emails and campaigns. They work with you to get it right then they continue to send your ...

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GJ

Grant Jacques

09/08/21

5 out of 5

Mortgage Broker grows with Active Pipe

Active Pipe is a great email CRM and has helped our Mortgage Business significantly. A turn key solution we could be active from day 1 with the campaigns and content already supplied plus the added bonus of being able to add our own content.

MA

Make A Brew

09/08/21

5 out of 5

Loving AC so far…

Loving AC so far it looks like the perfect solution for me. I’m learning bit by bit :)

SM

Sarah Martin

09/07/21

5 out of 5

A Powerful, Accessible Tool for Service Based Businesses

As a small service based business owner, ActiveCampaign feels like the first important "hire" I made for my business. ActiveCampaign is a powerful tool that is easy to use. I am able to follow up with every new lead into my business using some sophisticated automations that tailor emails to the behaviors my new contacts exhibit. I really like the level of support offered by ActiveCampaign - members of the AC team have reached out to me at several points so far in my journey to check in ...

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B

Benedetta

08/30/21

5 out of 5

Fully satisfied

I've been fully satisfied with Active Campaing and I recommend it to anybody, particularly those who want to implement CRM without external consultants. Active Campaign has a great support and development team, able to assist you effectively, also in your language (Italian for us). The more you know the system, the more you discover new potential functionalities.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].